Online Shopping in the Arab World
Online Shopping in the Arab World 52% Gulf } Users researching products online } Users buying online 40% N.Africa 37% Levant 61% Of All Arab Internet Users research products online before buying 43% 59% Levant 62% had experienced buying online N.Africa 63% Gulf -Who's shopping online in the Arab world? 53% of users in the age group 35+ buy online occasionally Percentage of male and female users buying online 35+ yrs 53% 26-35 yrs 52% 16-25 yrs 41% 32% 46% -16 yrs 31% One of every 3 internet users purchase goods and services online at least once per month What are their conçerns when shopping online? If I don't like it, I can't return it Not having the real buying experience D0O 56% 37% 20% 16% g% Credit information Need help from a sales person Can't tell what theft/fraud the product is really like What motivates them to shop online?- Can compare Can check other products easily people's reviews 64% 36% 34% 28% Different payment options Better Offers Surfing wide range of products comfortably from home What do they buy online? 41% 31% 0% 17% 15% Online Games & Computer Electronics Clothes Music & Movies Virtual Currency Software 14% 13% 11% 5% Beauty & Health Accessories Books & Home Food & Magazines Appliances Drinks -16 yrs 17% How old are Game buyers ? -25 yrs 87% 87% of game buyers are males How old are Electronics buyers ? 25-35 yrs 83% How old are book 25-35 yrs 77% buyers ? How do they prefer to pay? Saudi Arabia eN Egypt Paypal Bank Transfer Cash on Delivery Credit Cards Prepaid Cards 8. 20 How much would they pay for a single online purchase? 58% would pay up to 100$ per purchase 16-25 yrs 35+yrs -$100 -16 yrs 25-35 yrs 36% would pay between 100$ and 1000$ 16-25 yrs 35+yrs $100-$1000 -16 yrs 25-35 yrs Based on a survey conducted by OneCard.net of 1000 internet users across a range of countries in the GCC, North Africa and the Levant. Onecard www.OneCard.net f Facebook.com/OneCard.net E Twitter.com/OneCardTweets where eshopping means fun Created by BAYAN.AT
Online Shopping in the Arab World
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