Online Retail Business In The USA And Europe

Online Retailing in Europe and the U.S. 2013 - 2015 E-SHOPPERS IN EUROPE 49 % 71% 67% 6ум 51% 00 19.M 8.3M 42H Sweden Netherlands Great Britain 45% Poland 52% 32% 37M 20% 34. 0 15w 12x Germany France Italy Spain 46% 55% 171M 175 2M U.S. Europe %: eshoppers as part of population ONLINE RETAIL SALES 2013 AND FORECAST 2014-15 (in € bn.) Increase 2013 2014 2015 13-14 14-15 K Great Britain 39 45 52 +16% +16% Germany 29 35 42 +22% +19% France 23 26 31 +17% +18% 7 8 +20% +19% 5 56 +14% +14% 56 +19% +19% 3 44 +16% +16% 3 44 +23% +21% Online Retail Sales in Europe and the U.S. (STERLING B) : 214 2013 2014 189 165 2015 154 131 Increase 111 Increase 13-14 13-14 +15% +18% US. 14-15 Europe 14-15 +13% +18% AVERAGE ANNUAL ONLINE SPEND PER SHOPPER (2013 and forecast 2014) +14.4% +15.8% +22% E1106 €1,071 €956 (+16.5% +18% €767 +13.6% €749 +15.% +19.% +19.1% £458 E444 E6131 £5391 +22.6% €181 £924 E783 €659 €540 E467 €383 €373 €147 €635 E966 Great Britain Italy Germany France Netherlands Sweden Spain Poland Europe US. ESTIMATED AVERAGE TRANSACTION VALUE 2014 Average transaction value and number of annual purchases =2 purchases K E59 18 Great Britain III. 94 Sweden £55 IIII. 112 E53 Netherlands 152 15.6 Germany 181 £49 l 15.8 France £43 Spain III- 10.6 £43 IIII- 10.4 £35 I- 51 €49 Europe Italy US. Poland ONLINE RETAILING VS BRICKS AND MORTAR STORES 2013-14 Growth of bricks and mortar VS growth of online retail 3.4% 22.6% Poland 0.5% 22% Germany 0.7% 19.6% Spain 0,6% 19% 0.9% 16.5% France 2.4% 15.8% Great Britain 2.4% 15.5% Sweden 0.5% 13.5% Netherlands 14% O 18.1% Europe 3.4% 14.5% US. PREFERRED PAYMENT METHODS PER COUNTRY 20 Credit card Credit and prepaid cards Spain, Italy On account and Cash and credit card U.S., Great Britain, cash on delivery Germany. Sweden, Netherlands on delivery Poland France ILLUMINATION CONSULTING