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The Online Dating Ecosystem

Online Dating Ecosystem

lavalife founded 1987 61% male/ 39% female. 1.3 million messages exchanged each day.

# of members

plentyoffish.com 10M

match.com 15M

zoosk.com 50M

eharmony.com 20M

date.com 10M

lavalife 1.8M

chemistry.com 1.2M

spark.com .75 M

chemistry.com founded 2006

# of Employees

eharmony.com 250 employees

plentyoffish.com 1 employee

spark.com 155 employees

chemistry.com 3200 employees

men lie most about age height income.

Women lie most about weight, physical build, age


POF has one single employee: the founder and CEO Markus Frind, collecting revenue from adsense ranging from 6-10 M each year and working 2 hours/day. Founded 2003 on average 1.4 million members visit every day.

45 million visitors a month

500,000 unique logins per day.



282 match.com

316 plentyoffish.com

712 zoosk.com

1274 eharmony.com

5352 chemistry.com

22437 date.com

22686 lavalife.com

56479 spark.com

United States

82 match.com

98 plentyoffish.com

294 eharmony.com

406 zoosk.com

721 lavalife.com

1106 chemistry.com

9182 date.com

17577 spark.com

17% of couples who married met on a dating website

12.5% of couples who married met on a social media site

2009 Marriages

Founded 2007 #1 facebook dating app

Annual Income

zoosk.com $20M

chemistry.com $81 M

eharmony.com$6.8 M

plentyoffish.com $6-10 M

eharmony.com founded 1987 not accepting gay or lesbian applicants. A new Harris Interactive study was released showing that on average 542 eHarmony members get married every day in the United States. This means 98,915 couples will get married in one year- 4.77% of all US marriages.

24 thousand photos each day

Complaints received by BBB 126/2004 824/2005 2660/2009


132 million winks sent out each year

56% of members 25-44

Founded 1995

12 couples get married or engaged on match.com each and every day. 48% male/52%female

date.com founded 1997. Also own Matchmaker.com and Amor

The Online Dating Ecosystem

shared by infographicworld on Jul 26, 2011 in Love and Sex

The Online Dating Ecosystem

shared by infographicworld on Jul 26, 2011 in Love and Sex


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Online dating has exploded, as people have become busier and less able to meet those of the opposite (or same) sex. This graphic shows an overview of the ecosystem in place for online dating websites.
Source: Unknown. Add a source
Rank: 185 of 891 in Love and Sex

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