Nike (NKE) Stock Price Drivers

Stock Price Drivers Stock Price Drivers Revenue Growth Gross Margin Expansion Sponsorships Order Backlog Direct to Consumer Sales Raw Material Costs Seasonality Revenue Growth Seasonality Nike's revenues are highest in the first quarter of its fiscal year, which ends on May 31, as milder weather during that period leads to more frequent athletic and sports activities, which gener- ate demand for the company's products. 115% 110% 105% 100% 95% 90% 85% 80% 1QFY11 2QFY11 3QFY11 4QFY11 1QFY12 2QFY12 2QFY12 4QFY12 1QFY13 2QFY13 3QFY13 4QFY13 BIDNESS SOURCES: Company Data, SEC filings, Bloomberg Professional Services Etc. DISCLAIMER: Bidness Etc(TM) and related marks are owned by Bidness Etc. Any other trademarks appearing on this website are the property of their respective owners, and are not used to indicate the origin of goods or services offered or provided by Bidness Etc herein or to suggest approval for or affiliation with Bidness Etc.