Customer reviews are vitally important. They can make or break a hotel and its reputation.
Who writes these reviews, how often, and on what sites. Do men or women complain more? Which gender is more prone to give a better rating? Does the hotel’s star-rating have any bearing on the reviews it receives?
Insights and answers from Olery, a leading provider for reputation management for hotels, and other sources reveal the history of customer reviews and much more.