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The Most Important Communication Channels For Your Nonprofit

Download the Full Report at NonprofitMarketing Guide.com/2012 Nonprofit Marketing Guide.com The Big Six: Most Important Nonprofit Communications Channels While fewer nonprofits identified websites and email as very important for 2012 than in 2011, they are still the top two dominant communications channels, followed by Facebook. The three more traditional channels – print, in-person events, and media relations/PR – held steady as the second half of the Big Six. Very Important Somewhat Important Website 68% 25% Email Marketing E-Newsletters 67% 22% Facebook t 31% 49% Print (Newsletters/ Direct Mail) 38% 29% In-Person Events 38% 28% Media Relations/PR 28% 29% Download the Full Report at NonprofitMarketing Guide.com/2012 Nonprofit Marketing Guide.com The Big Six: Most Important Nonprofit Communications Channels While fewer nonprofits identified websites and email as very important for 2012 than in 2011, they are still the top two dominant communications channels, followed by Facebook. The three more traditional channels – print, in-person events, and media relations/PR – held steady as the second half of the Big Six. Very Important Somewhat Important Website 68% 25% Email Marketing E-Newsletters 67% 22% Facebook t 31% 49% Print (Newsletters/ Direct Mail) 38% 29% In-Person Events 38% 28% Media Relations/PR 28% 29% Download the Full Report at NonprofitMarketing Guide.com/2012 Nonprofit Marketing Guide.com The Big Six: Most Important Nonprofit Communications Channels While fewer nonprofits identified websites and email as very important for 2012 than in 2011, they are still the top two dominant communications channels, followed by Facebook. The three more traditional channels – print, in-person events, and media relations/PR – held steady as the second half of the Big Six. Very Important Somewhat Important Website 68% 25% Email Marketing E-Newsletters 67% 22% Facebook t 31% 49% Print (Newsletters/ Direct Mail) 38% 29% In-Person Events 38% 28% Media Relations/PR 28% 29% Download the Full Report at NonprofitMarketing Guide.com/2012 Nonprofit Marketing Guide.com The Big Six: Most Important Nonprofit Communications Channels While fewer nonprofits identified websites and email as very important for 2012 than in 2011, they are still the top two dominant communications channels, followed by Facebook. The three more traditional channels – print, in-person events, and media relations/PR – held steady as the second half of the Big Six. Very Important Somewhat Important Website 68% 25% Email Marketing E-Newsletters 67% 22% Facebook t 31% 49% Print (Newsletters/ Direct Mail) 38% 29% In-Person Events 38% 28% Media Relations/PR 28% 29% Download the Full Report at NonprofitMarketing Guide.com/2012 Nonprofit Marketing Guide.com The Big Six: Most Important Nonprofit Communications Channels While fewer nonprofits identified websites and email as very important for 2012 than in 2011, they are still the top two dominant communications channels, followed by Facebook. The three more traditional channels – print, in-person events, and media relations/PR – held steady as the second half of the Big Six. Very Important Somewhat Important Website 68% 25% Email Marketing E-Newsletters 67% 22% Facebook t 31% 49% Print (Newsletters/ Direct Mail) 38% 29% In-Person Events 38% 28% Media Relations/PR 28% 29%

The Most Important Communication Channels For Your Nonprofit

shared by onebourbon on Jan 16
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While fewer non-profit organizations identified websites and email as very important for 2012 than in 2011, they are still the top two dominant communication channels, followed by Facebook.

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John Haydon

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Business
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