Mobile Ecommerce Market Share

BlackBery MOBILE WARMING HOT TRENDS IN M-COMMERCE While only 8.8% of retailers currently have a mobile commerce site, 75.9% expect to launch one. Of those who plan to create an m-commerce site, 52.6% expect to have it up and running in under one year. GETTING THINGS DONE: COMMON SHOPPING-RELATED ACTIVITIES* *Percent of smartphone owners who perform the following activities at least once a month Call, text, or send a picture message to someone to get their opinion on a product while in a store: 62% Look for retailers or product coupons: 39% Look up the address of a store or the store hours: 53% Check to see if an item is available for in-store pickup: 37% Check the price of an item while at a store: 44% Make a purchase: 35% Review a product description: 44% Read review while in a store: 35% Check the status of an order that originally was placed online: 41% Check the status of a recently submitted rebate: 29% 19% have purchased music on their mobile phones 37% 14% have bought books, DVDS or games of U.S. smartphone users have made a (non-mobile) purchase on their handsets in the last six months. 12% have purchased movie tickets MOBILE PLATFORMS Which mobile store is in your budget? The following percent of smartphone users are willing to spend $100 or more on their handsets. 32% 29% 14% of Android users of iPhone users of Blackberry users TOP 10 MOBILE SHOPPING APPS FOR 2011 5 amazon 3. BARNES &NOBLE Catholic The Catholic Company 1-800-flowers.com Amazon.com Apple App Store Barnes & Noble 7 RALPH LAUREN Collection 10 w ebY ShopNBC eBay Ralph Lauren ShopNBC.com Tommy Hilfiger Walgreens REACHING EVERY CORNER OF THE GLOBAL MARKET By 2015, shoppers around the world are expected to spend about $119 billion on goods and services purchased via mobile phones. $119 billion That number represents about 8% of the total e-commerce market. PayPal's worldwide mobile transactions have rocketed from $25 million in 2008 to over $500 million in 2010. In Japan, which has one of the most vibrant $500 million mobile markets, mobile commerce exceeded $10 billion in 2009. $25 million I 2008 2010 PayPal TM MOBILE COMMERCE IN THE U.S. Americans and their mobile shopping lists According to ABI Research, US mobile commerce sales are divided as follows: Travel: 31% Office Supplies: 7% Computers/Electronics: 20% Housewares/Home Furnishings: 6% Apparel: 13% Entertainment Tickets: 3% Books/Music/DVDS: 9% All Other: 12% In the U.S., purchases attributed to mobile online shopping – excluding travel – grew from $396.3 million in 2008 to an impressive $1.4 billion in 2009. 2010 mobile online shopping numbers have more than doubled again, to total more than $3.4 billion. $3.4 billion $1.4 billion $396.3 million 2008 2009 2010 ebY eBay Mobile: Generating Millions ebY From January 1 to December 30, 2010, eBay mobile's total daily value grew from $687,937 to $2,215,662. eBay's top 5 product categories in the U.S.* *Percentage of gross merchandise bought based on all categories Cars & Trucks: 16.5% $687,937 Clothing & Accessories: 12.2% $2,215,662 Auto - Parts: 8.3% Sporting Goods: 7.7% Cell Phones & Accessories: 6.6% Top 5 states by mobile sales volume on eBay mobile: 1 4. California Pennsylvania Florida Indiana Ohio SOURCES: 360i.com, internetretailer.com, www.atg.com, intomobile.com, retailerdaily.com, nrf.com, juniperresearch.com, abiresearch.com, themobilebeat.com, ebayinc.com Milo B BlackBery МOBILE WARMING 国 国 HOT TRENDS IN M-COMMERCE While only 8.8% of retailers currently have a mobile commerce site, 75.9% expect to launch one. Of those who plan to create an m-commerce site, 52.6% expect to have it up and running in under one year. GETTING THINGS DONE: COMMON SHOPPING-RELATED ACTIVITIES* *Percent of smartphone owners who perform the following activities at least once a month Call, text, or send a picture message to someone to get their opinion on a product while in a store: 62% Look for retailers or product coupons: 39% Look up the address of a store or the store hours: 53% Check to see if an item is available for in-store pickup: 37% Check the price of an item while at a store: 44% Make a purchase: 35% Review a product description: 44% Read review while in a store: 35% Check the status of an order that originally was placed online: 41% Check the status of a recently submitted rebate: 29% 19% have purchased music on their mobile phones 37% 14% have bought books, DVDS or games of U.S. smartphone users have made a (non-mobile) purchase on their handsets in the last six months. 12% have purchased movie tickets MOBILE PLATFORMS Which mobile store is in your budget? The following percent of smartphone users are willing to spend $100 or more on their handsets. 32% 29% 14% of Android users of iPhone users of Blackberry users TOP 10 MOBILE SHOPPING APPS FOR 2011 5 amazon 3. BARNES &NOBLE Catholic The Catholic Company 1-800-flowers.com Amazon.com Apple App Store Barnes & Noble 7 RALPH LAUREN Collection 10 w ShopNBC eBay Ralph Lauren ShopNBC.com Tommy Hilfiger Walgreens REACHING EVERY CORNER OF THE GLOBAL MARKET By 2015, shoppers around the world are expected to spend about $119 billion on goods and services purchased via mobile phones. $119 billion That number represents about 8% of the total e-commerce market. PayPal's worldwide mobile transactions have rocketed from $25 million in 2008 to over $500 million in 2010. In Japan, which has one of the most vibrant $500 million mobile markets, mobile commerce exceeded $10 billion in 2009. $25 million I 2008 2010 PayPal TM MOBILE COMMERCE IN THE U.S. Americans and their mobile shopping lists According to ABI Research, US mobile commerce sales are divided as follows: Travel: 31% Office Supplies: 7% Computers/Electronics: 20% Housewares/Home Furnishings: 6% Apparel: 13% Entertainment Tickets: 3% Books/Music/DVDS: 9% All Other: 12% In the U.S., purchases attributed to mobile online shopping – excluding travel – grew from $396.3 million in 2008 to an impressive $1.4 billion in 2009. 2010 mobile online shopping numbers have more than doubled again, to total more than $3.4 billion. $3.4 billion $1.4 billion $396.3 million 2008 2009 2010 ebY eBay Mobile: Generating Millions ebY From January 1 to December 30, 2010, eBay mobile's total daily value grew from $687,937 to $2,215,662. eBay's top 5 product categories in the U.S.* *Percentage of gross merchandise bought based on all categories Cars & Trucks: 16.5% $687,937 Clothing & Accessories: 12.2% $2,215,662 Auto - Parts: 8.3% Sporting Goods: 7.7% Cell Phones & Accessories: 6.6% Top 5 states by mobile sales volume on eBay mobile: 1 4. California Pennsylvania Florida Indiana Ohio SOURCES: 360i.com, internetretailer.com, www.atg.com, intomobile.com, retailerdaily.com, nrf.com, juniperresearch.com, abiresearch.com, themobilebeat.com, ebayinc.com Milo B BlackBery МOBILE WARMING 国 国 HOT TRENDS IN M-COMMERCE While only 8.8% of retailers currently have a mobile commerce site, 75.9% expect to launch one. Of those who plan to create an m-commerce site, 52.6% expect to have it up and running in under one year. GETTING THINGS DONE: COMMON SHOPPING-RELATED ACTIVITIES* *Percent of smartphone owners who perform the following activities at least once a month Call, text, or send a picture message to someone to get their opinion on a product while in a store: 62% Look for retailers or product coupons: 39% Look up the address of a store or the store hours: 53% Check to see if an item is available for in-store pickup: 37% Check the price of an item while at a store: 44% Make a purchase: 35% Review a product description: 44% Read review while in a store: 35% Check the status of an order that originally was placed online: 41% Check the status of a recently submitted rebate: 29% 19% have purchased music on their mobile phones 37% 14% have bought books, DVDS or games of U.S. smartphone users have made a (non-mobile) purchase on their handsets in the last six months. 12% have purchased movie tickets MOBILE PLATFORMS Which mobile store is in your budget? The following percent of smartphone users are willing to spend $100 or more on their handsets. 32% 29% 14% of Android users of iPhone users of Blackberry users TOP 10 MOBILE SHOPPING APPS FOR 2011 5 amazon 3. BARNES &NOBLE Catholic The Catholic Company 1-800-flowers.com Amazon.com Apple App Store Barnes & Noble 7 RALPH LAUREN Collection 10 w ShopNBC eBay Ralph Lauren ShopNBC.com Tommy Hilfiger Walgreens REACHING EVERY CORNER OF THE GLOBAL MARKET By 2015, shoppers around the world are expected to spend about $119 billion on goods and services purchased via mobile phones. $119 billion That number represents about 8% of the total e-commerce market. PayPal's worldwide mobile transactions have rocketed from $25 million in 2008 to over $500 million in 2010. In Japan, which has one of the most vibrant $500 million mobile markets, mobile commerce exceeded $10 billion in 2009. $25 million I 2008 2010 PayPal TM MOBILE COMMERCE IN THE U.S. Americans and their mobile shopping lists According to ABI Research, US mobile commerce sales are divided as follows: Travel: 31% Office Supplies: 7% Computers/Electronics: 20% Housewares/Home Furnishings: 6% Apparel: 13% Entertainment Tickets: 3% Books/Music/DVDS: 9% All Other: 12% In the U.S., purchases attributed to mobile online shopping – excluding travel – grew from $396.3 million in 2008 to an impressive $1.4 billion in 2009. 2010 mobile online shopping numbers have more than doubled again, to total more than $3.4 billion. $3.4 billion $1.4 billion $396.3 million 2008 2009 2010 ebY eBay Mobile: Generating Millions ebY From January 1 to December 30, 2010, eBay mobile's total daily value grew from $687,937 to $2,215,662. eBay's top 5 product categories in the U.S.* *Percentage of gross merchandise bought based on all categories Cars & Trucks: 16.5% $687,937 Clothing & Accessories: 12.2% $2,215,662 Auto - Parts: 8.3% Sporting Goods: 7.7% Cell Phones & Accessories: 6.6% Top 5 states by mobile sales volume on eBay mobile: 1 4. California Pennsylvania Florida Indiana Ohio SOURCES: 360i.com, internetretailer.com, www.atg.com, intomobile.com, retailerdaily.com, nrf.com, juniperresearch.com, abiresearch.com, themobilebeat.com, ebayinc.com Milo B BlackBery МOBILE WARMING 国 国 HOT TRENDS IN M-COMMERCE While only 8.8% of retailers currently have a mobile commerce site, 75.9% expect to launch one. Of those who plan to create an m-commerce site, 52.6% expect to have it up and running in under one year. GETTING THINGS DONE: COMMON SHOPPING-RELATED ACTIVITIES* *Percent of smartphone owners who perform the following activities at least once a month Call, text, or send a picture message to someone to get their opinion on a product while in a store: 62% Look for retailers or product coupons: 39% Look up the address of a store or the store hours: 53% Check to see if an item is available for in-store pickup: 37% Check the price of an item while at a store: 44% Make a purchase: 35% Review a product description: 44% Read review while in a store: 35% Check the status of an order that originally was placed online: 41% Check the status of a recently submitted rebate: 29% 19% have purchased music on their mobile phones 37% 14% have bought books, DVDS or games of U.S. smartphone users have made a (non-mobile) purchase on their handsets in the last six months. 12% have purchased movie tickets MOBILE PLATFORMS Which mobile store is in your budget? The following percent of smartphone users are willing to spend $100 or more on their handsets. 32% 29% 14% of Android users of iPhone users of Blackberry users TOP 10 MOBILE SHOPPING APPS FOR 2011 5 amazon 3. BARNES &NOBLE Catholic The Catholic Company 1-800-flowers.com Amazon.com Apple App Store Barnes & Noble 7 RALPH LAUREN Collection 10 w ShopNBC eBay Ralph Lauren ShopNBC.com Tommy Hilfiger Walgreens REACHING EVERY CORNER OF THE GLOBAL MARKET By 2015, shoppers around the world are expected to spend about $119 billion on goods and services purchased via mobile phones. $119 billion That number represents about 8% of the total e-commerce market. PayPal's worldwide mobile transactions have rocketed from $25 million in 2008 to over $500 million in 2010. In Japan, which has one of the most vibrant $500 million mobile markets, mobile commerce exceeded $10 billion in 2009. $25 million I 2008 2010 PayPal TM MOBILE COMMERCE IN THE U.S. Americans and their mobile shopping lists According to ABI Research, US mobile commerce sales are divided as follows: Travel: 31% Office Supplies: 7% Computers/Electronics: 20% Housewares/Home Furnishings: 6% Apparel: 13% Entertainment Tickets: 3% Books/Music/DVDS: 9% All Other: 12% In the U.S., purchases attributed to mobile online shopping – excluding travel – grew from $396.3 million in 2008 to an impressive $1.4 billion in 2009. 2010 mobile online shopping numbers have more than doubled again, to total more than $3.4 billion. $3.4 billion $1.4 billion $396.3 million 2008 2009 2010 ebY eBay Mobile: Generating Millions ebY From January 1 to December 30, 2010, eBay mobile's total daily value grew from $687,937 to $2,215,662. eBay's top 5 product categories in the U.S.* *Percentage of gross merchandise bought based on all categories Cars & Trucks: 16.5% $687,937 Clothing & Accessories: 12.2% $2,215,662 Auto - Parts: 8.3% Sporting Goods: 7.7% Cell Phones & Accessories: 6.6% Top 5 states by mobile sales volume on eBay mobile: 1 4. California Pennsylvania Florida Indiana Ohio SOURCES: 360i.com, internetretailer.com, www.atg.com, intomobile.com, retailerdaily.com, nrf.com, juniperresearch.com, abiresearch.com, themobilebeat.com, ebayinc.com Milo B BlackBery МOBILE WARMING 国 国 HOT TRENDS IN M-COMMERCE While only 8.8% of retailers currently have a mobile commerce site, 75.9% expect to launch one. Of those who plan to create an m-commerce site, 52.6% expect to have it up and running in under one year. GETTING THINGS DONE: COMMON SHOPPING-RELATED ACTIVITIES* *Percent of smartphone owners who perform the following activities at least once a month Call, text, or send a picture message to someone to get their opinion on a product while in a store: 62% Look for retailers or product coupons: 39% Look up the address of a store or the store hours: 53% Check to see if an item is available for in-store pickup: 37% Check the price of an item while at a store: 44% Make a purchase: 35% Review a product description: 44% Read review while in a store: 35% Check the status of an order that originally was placed online: 41% Check the status of a recently submitted rebate: 29% 19% have purchased music on their mobile phones 37% 14% have bought books, DVDS or games of U.S. smartphone users have made a (non-mobile) purchase on their handsets in the last six months. 12% have purchased movie tickets MOBILE PLATFORMS Which mobile store is in your budget? The following percent of smartphone users are willing to spend $100 or more on their handsets. 32% 29% 14% of Android users of iPhone users of Blackberry users TOP 10 MOBILE SHOPPING APPS FOR 2011 5 amazon 3. BARNES &NOBLE Catholic The Catholic Company 1-800-flowers.com Amazon.com Apple App Store Barnes & Noble 7 RALPH LAUREN Collection 10 w ShopNBC eBay Ralph Lauren ShopNBC.com Tommy Hilfiger Walgreens REACHING EVERY CORNER OF THE GLOBAL MARKET By 2015, shoppers around the world are expected to spend about $119 billion on goods and services purchased via mobile phones. $119 billion That number represents about 8% of the total e-commerce market. PayPal's worldwide mobile transactions have rocketed from $25 million in 2008 to over $500 million in 2010. In Japan, which has one of the most vibrant $500 million mobile markets, mobile commerce exceeded $10 billion in 2009. $25 million I 2008 2010 PayPal TM MOBILE COMMERCE IN THE U.S. Americans and their mobile shopping lists According to ABI Research, US mobile commerce sales are divided as follows: Travel: 31% Office Supplies: 7% Computers/Electronics: 20% Housewares/Home Furnishings: 6% Apparel: 13% Entertainment Tickets: 3% Books/Music/DVDS: 9% All Other: 12% In the U.S., purchases attributed to mobile online shopping – excluding travel – grew from $396.3 million in 2008 to an impressive $1.4 billion in 2009. 2010 mobile online shopping numbers have more than doubled again, to total more than $3.4 billion. $3.4 billion $1.4 billion $396.3 million 2008 2009 2010 ebY eBay Mobile: Generating Millions ebY From January 1 to December 30, 2010, eBay mobile's total daily value grew from $687,937 to $2,215,662. eBay's top 5 product categories in the U.S.* *Percentage of gross merchandise bought based on all categories Cars & Trucks: 16.5% $687,937 Clothing & Accessories: 12.2% $2,215,662 Auto - Parts: 8.3% Sporting Goods: 7.7% Cell Phones & Accessories: 6.6% Top 5 states by mobile sales volume on eBay mobile: 1 4. California Pennsylvania Florida Indiana Ohio SOURCES: 360i.com, internetretailer.com, www.atg.com, intomobile.com, retailerdaily.com, nrf.com, juniperresearch.com, abiresearch.com, themobilebeat.com, ebayinc.com Milo B BlackBery МOBILE WARMING 国 国 HOT TRENDS IN M-COMMERCE While only 8.8% of retailers currently have a mobile commerce site, 75.9% expect to launch one. Of those who plan to create an m-commerce site, 52.6% expect to have it up and running in under one year. GETTING THINGS DONE: COMMON SHOPPING-RELATED ACTIVITIES* *Percent of smartphone owners who perform the following activities at least once a month Call, text, or send a picture message to someone to get their opinion on a product while in a store: 62% Look for retailers or product coupons: 39% Look up the address of a store or the store hours: 53% Check to see if an item is available for in-store pickup: 37% Check the price of an item while at a store: 44% Make a purchase: 35% Review a product description: 44% Read review while in a store: 35% Check the status of an order that originally was placed online: 41% Check the status of a recently submitted rebate: 29% 19% have purchased music on their mobile phones 37% 14% have bought books, DVDS or games of U.S. smartphone users have made a (non-mobile) purchase on their handsets in the last six months. 12% have purchased movie tickets MOBILE PLATFORMS Which mobile store is in your budget? The following percent of smartphone users are willing to spend $100 or more on their handsets. 32% 29% 14% of Android users of iPhone users of Blackberry users TOP 10 MOBILE SHOPPING APPS FOR 2011 5 amazon 3. BARNES &NOBLE Catholic The Catholic Company 1-800-flowers.com Amazon.com Apple App Store Barnes & Noble 7 RALPH LAUREN Collection 10 w ShopNBC eBay Ralph Lauren ShopNBC.com Tommy Hilfiger Walgreens REACHING EVERY CORNER OF THE GLOBAL MARKET By 2015, shoppers around the world are expected to spend about $119 billion on goods and services purchased via mobile phones. $119 billion That number represents about 8% of the total e-commerce market. PayPal's worldwide mobile transactions have rocketed from $25 million in 2008 to over $500 million in 2010. In Japan, which has one of the most vibrant $500 million mobile markets, mobile commerce exceeded $10 billion in 2009. $25 million I 2008 2010 PayPal TM MOBILE COMMERCE IN THE U.S. Americans and their mobile shopping lists According to ABI Research, US mobile commerce sales are divided as follows: Travel: 31% Office Supplies: 7% Computers/Electronics: 20% Housewares/Home Furnishings: 6% Apparel: 13% Entertainment Tickets: 3% Books/Music/DVDS: 9% All Other: 12% In the U.S., purchases attributed to mobile online shopping – excluding travel – grew from $396.3 million in 2008 to an impressive $1.4 billion in 2009. 2010 mobile online shopping numbers have more than doubled again, to total more than $3.4 billion. $3.4 billion $1.4 billion $396.3 million 2008 2009 2010 ebY eBay Mobile: Generating Millions ebY From January 1 to December 30, 2010, eBay mobile's total daily value grew from $687,937 to $2,215,662. eBay's top 5 product categories in the U.S.* *Percentage of gross merchandise bought based on all categories Cars & Trucks: 16.5% $687,937 Clothing & Accessories: 12.2% $2,215,662 Auto - Parts: 8.3% Sporting Goods: 7.7% Cell Phones & Accessories: 6.6% Top 5 states by mobile sales volume on eBay mobile: 1 4. California Pennsylvania Florida Indiana Ohio SOURCES: 360i.com, internetretailer.com, www.atg.com, intomobile.com, retailerdaily.com, nrf.com, juniperresearch.com, abiresearch.com, themobilebeat.com, ebayinc.com Milo B BlackBery МOBILE WARMING 国 国 HOT TRENDS IN M-COMMERCE While only 8.8% of retailers currently have a mobile commerce site, 75.9% expect to launch one. Of those who plan to create an m-commerce site, 52.6% expect to have it up and running in under one year. GETTING THINGS DONE: COMMON SHOPPING-RELATED ACTIVITIES* *Percent of smartphone owners who perform the following activities at least once a month Call, text, or send a picture message to someone to get their opinion on a product while in a store: 62% Look for retailers or product coupons: 39% Look up the address of a store or the store hours: 53% Check to see if an item is available for in-store pickup: 37% Check the price of an item while at a store: 44% Make a purchase: 35% Review a product description: 44% Read review while in a store: 35% Check the status of an order that originally was placed online: 41% Check the status of a recently submitted rebate: 29% 19% have purchased music on their mobile phones 37% 14% have bought books, DVDS or games of U.S. smartphone users have made a (non-mobile) purchase on their handsets in the last six months. 12% have purchased movie tickets MOBILE PLATFORMS Which mobile store is in your budget? The following percent of smartphone users are willing to spend $100 or more on their handsets. 32% 29% 14% of Android users of iPhone users of Blackberry users TOP 10 MOBILE SHOPPING APPS FOR 2011 5 amazon 3. BARNES &NOBLE Catholic The Catholic Company 1-800-flowers.com Amazon.com Apple App Store Barnes & Noble 7 RALPH LAUREN Collection 10 w ShopNBC eBay Ralph Lauren ShopNBC.com Tommy Hilfiger Walgreens REACHING EVERY CORNER OF THE GLOBAL MARKET By 2015, shoppers around the world are expected to spend about $119 billion on goods and services purchased via mobile phones. $119 billion That number represents about 8% of the total e-commerce market. PayPal's worldwide mobile transactions have rocketed from $25 million in 2008 to over $500 million in 2010. In Japan, which has one of the most vibrant $500 million mobile markets, mobile commerce exceeded $10 billion in 2009. $25 million I 2008 2010 PayPal TM MOBILE COMMERCE IN THE U.S. Americans and their mobile shopping lists According to ABI Research, US mobile commerce sales are divided as follows: Travel: 31% Office Supplies: 7% Computers/Electronics: 20% Housewares/Home Furnishings: 6% Apparel: 13% Entertainment Tickets: 3% Books/Music/DVDS: 9% All Other: 12% In the U.S., purchases attributed to mobile online shopping – excluding travel – grew from $396.3 million in 2008 to an impressive $1.4 billion in 2009. 2010 mobile online shopping numbers have more than doubled again, to total more than $3.4 billion. $3.4 billion $1.4 billion $396.3 million 2008 2009 2010 ebY eBay Mobile: Generating Millions ebY From January 1 to December 30, 2010, eBay mobile's total daily value grew from $687,937 to $2,215,662. eBay's top 5 product categories in the U.S.* *Percentage of gross merchandise bought based on all categories Cars & Trucks: 16.5% $687,937 Clothing & Accessories: 12.2% $2,215,662 Auto - Parts: 8.3% Sporting Goods: 7.7% Cell Phones & Accessories: 6.6% Top 5 states by mobile sales volume on eBay mobile: 1 4. California Pennsylvania Florida Indiana Ohio SOURCES: 360i.com, internetretailer.com, www.atg.com, intomobile.com, retailerdaily.com, nrf.com, juniperresearch.com, abiresearch.com, themobilebeat.com, ebayinc.com Milo B