Mental Maps of Car Brands Among U.S. Consumers

shared by namsterdamus on Apr 04, 2012 in Business

Mental Maps of Car Brands Among U.S. Consumers

shared by namsterdamus on Apr 04, 2012 in Business

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Shared semantic structures for automobile brands among U.S. Residents. A visualization of how U.S. Resident view automobile brands and how they are naturally organized. What was discovered was that U....
Category: Business
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