The difference between a large franchise and a small one often can be attributed to the larger company making the most out of marketing. The big brands know that marketing is a must when it comes to motivating potential franchisees to sign on, as well as continually attracting and engaging consumers. Fortunately, smaller franchises can learn from these leaders and use their marketing lessons to leverage their own brands. For tips and tactics on marketing your franchise to the big time, check out this inspiring infographic developed by MDG Advertising.