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Managing Your Personal E-Reputation

MANAGING YOUR PERSONAL E-REPUTATION Everything you say and do online can have an impact on your reputation. The Internet is a vast collection of details, and you might be surprised at just how much information on you can impact how you look and how you are perceived as a person and a professional. 1 What's an E-Reputation? Your Professional Presence 48% of recruiters and HR professionals refer to personal websites when deciding whether or not to hire you. > Search Engines These catalog everything from blog posts and press releases to your social media updates. • Blogs and Websites People talk about both your corporate and personal brand online. Staying on top of what's being said can help prevent damaging comments, and you can share the good ones! WWW > Social Media Sites twitter XING Whether you use social media sites or not, mentions of you and your business can appear on Twitter, Facebook, LinkedIn, ASmallWorld, Xing, Viadeo, and other sites. Linked in. facebook QASMALLWORLD viadeo Your online reputation isn't just what you put up online; it's how you put it online, where you put it online, and when you do it! And it is also affected by what others say about you. POST 2 Why Online Reputations Matter You might not care much about what people think of you in real life, so why worry about it online? Unfortunately, the Internet has a far longer reach than small town gossip. • Future Jobs 78% of recruiters check search engines to find out more about potential employees. (? Social media sites Other sites being checked include blogs, photo sites, forums, and gaming sites. are checked by B63% of recruiters. Who you hang out with, the associations you keep, and the companies you've worked for may affect whether or not you get the job. Current Jobs Your digital life is the mirror of your professional success, even interna followed by employers, and abusing it can be bad for you. Digital behavior is 8% Like of companies have fired someone for abusing social media. • Potential Wins A good presence A bad presence online can win you business, promotions, and respect. can influence people and change their opinions (for the worse) about you. Good digital branding. Good digital biography. Bad presentation. Negative or no presence online. 3 What Potential Employers Are Watching For Common Reputation Issues Faced Online What can you expect if you end up with a bad reputation? While every case differs, here are some of the more common problems we have encountered: Photos of you being used without your permission. Unflattering information or comments about your character or professional work. -&%#!! Incriminating information leaked or simply published in the process of a legal action or complaint. ??? > Being digitally non-existent. Not having a social presence can be a detriment in this day and age. 4 What Can You Do About It? Apart from never going online or letting anyone take pictures of you, what can you do to protect and boost your e-reputation and digital reach? Set Your Own Reputation Don't let someone else create your rep; create your own digital strategy. > Get online and establish a strong and positive presence. @ Stay On Top of Things • Google your name frequently and take note of where you appear online. @12_3 @JHON1 @ETC Also check any online aliases, as these may be tracked back to you in the future. Check Facebook, Twitter, and other sites to be sure you catch everything being said about you. Ensure There Is More Good Than Bad > Post your own information on a regular basis. POST Use SEO to ensure your preferred articles are in the top results for your name. Secure Make sure your own accounts are secure so no hacker will use them to Everything post unpleasant things. Don't reveal full birth dates, addresses, or other personal information. 11 MAY Educate Your Family and Friends Monitor postings and tags of your image on social media; use image search. Ask others to remove photos or unflattering mentions of you from social sites. Protect your e-reputation and boost your digital presence by staying on top of what's being said about you online and developing a real digital strategy. Do it for yourself, for your professional life, for your friends and family - and your sanity. E-REP kbsd FIND US KBSD Digital Marketing is a specialized consultancy dedicated to optimizing Internet and interactive medias for companies and prominent individuals, targeting higher return on investment, global branding, online reputation management, and conversion rate optimization. http://www.kbsd.com/ Geneva, Switzerland SOURCES| T wp O M http://www.bnet.com/article/how-to-protect-your-reputation-online/349621 http://www.cbsnews.com/stories/2009/01/10/earlyshow/main4711988.shtml http://mashable.com/2010/04/08/managing-online-reputation/ http://www.nytimes.com/2009/07/30/business/smallbusiness/30reputation.html?pagewanted=all http://www.kevinmd.com/blog/2010/10/physicians-care-online-reputation-management.html http://www.washingtonpost.com/wp-dyn/content/article/2010/03/13/ar2010031300090.html http://enticingthelight.com/2010/06/26/facebook-not-the-place-to-store-your-photos/ http://lifehacker.com/5532404/what-sites-future-employers-are-checking-when-looking-at-you http://www.theworkbuzz.com/career-advice/online-reputation/ http://moneywatch.bnet.com/saving-money/blog/devil-details/6-things-you- should-never-reveal-on-facebook/2360/ http://www.insure.com/car-insurance/social-media-future.html http://www.bazaarvoice.com/resources/stats MANAGING YOUR PERSONAL E-REPUTATION Everything you say and do online can have an impact on your reputation. The Internet is a vast collection of details, and you might be surprised at just how much information on you can impact how you look and how you are perceived as a person and a professional. 1 What's an E-Reputation? Your Professional Presence 48% of recruiters and HR professionals refer to personal websites when deciding whether or not to hire you. > Search Engines These catalog everything from blog posts and press releases to your social media updates. • Blogs and Websites People talk about both your corporate and personal brand online. Staying on top of what's being said can help prevent damaging comments, and you can share the good ones! WWW > Social Media Sites twitter XING Whether you use social media sites or not, mentions of you and your business can appear on Twitter, Facebook, LinkedIn, ASmallWorld, Xing, Viadeo, and other sites. Linked in. facebook QASMALLWORLD viadeo Your online reputation isn't just what you put up online; it's how you put it online, where you put it online, and when you do it! And it is also affected by what others say about you. POST 2 Why Online Reputations Matter You might not care much about what people think of you in real life, so why worry about it online? Unfortunately, the Internet has a far longer reach than small town gossip. • Future Jobs 78% of recruiters check search engines to find out more about potential employees. (? Social media sites Other sites being checked include blogs, photo sites, forums, and gaming sites. are checked by B63% of recruiters. Who you hang out with, the associations you keep, and the companies you've worked for may affect whether or not you get the job. Current Jobs Your digital life is the mirror of your professional success, even interna followed by employers, and abusing it can be bad for you. Digital behavior is 8% Like of companies have fired someone for abusing social media. • Potential Wins A good presence A bad presence online can win you business, promotions, and respect. can influence people and change their opinions (for the worse) about you. Good digital branding. Good digital biography. Bad presentation. Negative or no presence online. 3 What Potential Employers Are Watching For Common Reputation Issues Faced Online What can you expect if you end up with a bad reputation? While every case differs, here are some of the more common problems we have encountered: Photos of you being used without your permission. Unflattering information or comments about your character or professional work. -&%#!! Incriminating information leaked or simply published in the process of a legal action or complaint. ??? > Being digitally non-existent. Not having a social presence can be a detriment in this day and age. 4 What Can You Do About It? Apart from never going online or letting anyone take pictures of you, what can you do to protect and boost your e-reputation and digital reach? Set Your Own Reputation Don't let someone else create your rep; create your own digital strategy. > Get online and establish a strong and positive presence. @ Stay On Top of Things • Google your name frequently and take note of where you appear online. @12_3 @JHON1 @ETC Also check any online aliases, as these may be tracked back to you in the future. Check Facebook, Twitter, and other sites to be sure you catch everything being said about you. Ensure There Is More Good Than Bad > Post your own information on a regular basis. POST Use SEO to ensure your preferred articles are in the top results for your name. Secure Make sure your own accounts are secure so no hacker will use them to Everything post unpleasant things. Don't reveal full birth dates, addresses, or other personal information. 11 MAY Educate Your Family and Friends Monitor postings and tags of your image on social media; use image search. Ask others to remove photos or unflattering mentions of you from social sites. Protect your e-reputation and boost your digital presence by staying on top of what's being said about you online and developing a real digital strategy. Do it for yourself, for your professional life, for your friends and family - and your sanity. E-REP kbsd FIND US KBSD Digital Marketing is a specialized consultancy dedicated to optimizing Internet and interactive medias for companies and prominent individuals, targeting higher return on investment, global branding, online reputation management, and conversion rate optimization. http://www.kbsd.com/ Geneva, Switzerland SOURCES| T wp O M http://www.bnet.com/article/how-to-protect-your-reputation-online/349621 http://www.cbsnews.com/stories/2009/01/10/earlyshow/main4711988.shtml http://mashable.com/2010/04/08/managing-online-reputation/ http://www.nytimes.com/2009/07/30/business/smallbusiness/30reputation.html?pagewanted=all http://www.kevinmd.com/blog/2010/10/physicians-care-online-reputation-management.html http://www.washingtonpost.com/wp-dyn/content/article/2010/03/13/ar2010031300090.html http://enticingthelight.com/2010/06/26/facebook-not-the-place-to-store-your-photos/ http://lifehacker.com/5532404/what-sites-future-employers-are-checking-when-looking-at-you http://www.theworkbuzz.com/career-advice/online-reputation/ http://moneywatch.bnet.com/saving-money/blog/devil-details/6-things-you- should-never-reveal-on-facebook/2360/ http://www.insure.com/car-insurance/social-media-future.html http://www.bazaarvoice.com/resources/stats MANAGING YOUR PERSONAL E-REPUTATION Everything you say and do online can have an impact on your reputation. The Internet is a vast collection of details, and you might be surprised at just how much information on you can impact how you look and how you are perceived as a person and a professional. 1 What's an E-Reputation? Your Professional Presence 48% of recruiters and HR professionals refer to personal websites when deciding whether or not to hire you. > Search Engines These catalog everything from blog posts and press releases to your social media updates. • Blogs and Websites People talk about both your corporate and personal brand online. Staying on top of what's being said can help prevent damaging comments, and you can share the good ones! WWW > Social Media Sites twitter XING Whether you use social media sites or not, mentions of you and your business can appear on Twitter, Facebook, LinkedIn, ASmallWorld, Xing, Viadeo, and other sites. Linked in. facebook QASMALLWORLD viadeo Your online reputation isn't just what you put up online; it's how you put it online, where you put it online, and when you do it! And it is also affected by what others say about you. POST 2 Why Online Reputations Matter You might not care much about what people think of you in real life, so why worry about it online? Unfortunately, the Internet has a far longer reach than small town gossip. • Future Jobs 78% of recruiters check search engines to find out more about potential employees. (? Social media sites Other sites being checked include blogs, photo sites, forums, and gaming sites. are checked by B63% of recruiters. Who you hang out with, the associations you keep, and the companies you've worked for may affect whether or not you get the job. Current Jobs Your digital life is the mirror of your professional success, even interna followed by employers, and abusing it can be bad for you. Digital behavior is 8% Like of companies have fired someone for abusing social media. • Potential Wins A good presence A bad presence online can win you business, promotions, and respect. can influence people and change their opinions (for the worse) about you. Good digital branding. Good digital biography. Bad presentation. Negative or no presence online. 3 What Potential Employers Are Watching For Common Reputation Issues Faced Online What can you expect if you end up with a bad reputation? While every case differs, here are some of the more common problems we have encountered: Photos of you being used without your permission. Unflattering information or comments about your character or professional work. -&%#!! Incriminating information leaked or simply published in the process of a legal action or complaint. ??? > Being digitally non-existent. Not having a social presence can be a detriment in this day and age. 4 What Can You Do About It? Apart from never going online or letting anyone take pictures of you, what can you do to protect and boost your e-reputation and digital reach? Set Your Own Reputation Don't let someone else create your rep; create your own digital strategy. > Get online and establish a strong and positive presence. @ Stay On Top of Things • Google your name frequently and take note of where you appear online. @12_3 @JHON1 @ETC Also check any online aliases, as these may be tracked back to you in the future. Check Facebook, Twitter, and other sites to be sure you catch everything being said about you. Ensure There Is More Good Than Bad > Post your own information on a regular basis. POST Use SEO to ensure your preferred articles are in the top results for your name. Secure Make sure your own accounts are secure so no hacker will use them to Everything post unpleasant things. Don't reveal full birth dates, addresses, or other personal information. 11 MAY Educate Your Family and Friends Monitor postings and tags of your image on social media; use image search. Ask others to remove photos or unflattering mentions of you from social sites. Protect your e-reputation and boost your digital presence by staying on top of what's being said about you online and developing a real digital strategy. Do it for yourself, for your professional life, for your friends and family - and your sanity. E-REP kbsd FIND US KBSD Digital Marketing is a specialized consultancy dedicated to optimizing Internet and interactive medias for companies and prominent individuals, targeting higher return on investment, global branding, online reputation management, and conversion rate optimization. http://www.kbsd.com/ Geneva, Switzerland SOURCES| T wp O M http://www.bnet.com/article/how-to-protect-your-reputation-online/349621 http://www.cbsnews.com/stories/2009/01/10/earlyshow/main4711988.shtml http://mashable.com/2010/04/08/managing-online-reputation/ http://www.nytimes.com/2009/07/30/business/smallbusiness/30reputation.html?pagewanted=all http://www.kevinmd.com/blog/2010/10/physicians-care-online-reputation-management.html http://www.washingtonpost.com/wp-dyn/content/article/2010/03/13/ar2010031300090.html http://enticingthelight.com/2010/06/26/facebook-not-the-place-to-store-your-photos/ http://lifehacker.com/5532404/what-sites-future-employers-are-checking-when-looking-at-you http://www.theworkbuzz.com/career-advice/online-reputation/ http://moneywatch.bnet.com/saving-money/blog/devil-details/6-things-you- should-never-reveal-on-facebook/2360/ http://www.insure.com/car-insurance/social-media-future.html http://www.bazaarvoice.com/resources/stats MANAGING YOUR PERSONAL E-REPUTATION Everything you say and do online can have an impact on your reputation. The Internet is a vast collection of details, and you might be surprised at just how much information on you can impact how you look and how you are perceived as a person and a professional. 1 What's an E-Reputation? Your Professional Presence 48% of recruiters and HR professionals refer to personal websites when deciding whether or not to hire you. > Search Engines These catalog everything from blog posts and press releases to your social media updates. • Blogs and Websites People talk about both your corporate and personal brand online. Staying on top of what's being said can help prevent damaging comments, and you can share the good ones! WWW > Social Media Sites twitter XING Whether you use social media sites or not, mentions of you and your business can appear on Twitter, Facebook, LinkedIn, ASmallWorld, Xing, Viadeo, and other sites. Linked in. facebook QASMALLWORLD viadeo Your online reputation isn't just what you put up online; it's how you put it online, where you put it online, and when you do it! And it is also affected by what others say about you. POST 2 Why Online Reputations Matter You might not care much about what people think of you in real life, so why worry about it online? Unfortunately, the Internet has a far longer reach than small town gossip. • Future Jobs 78% of recruiters check search engines to find out more about potential employees. (? Social media sites Other sites being checked include blogs, photo sites, forums, and gaming sites. are checked by B63% of recruiters. Who you hang out with, the associations you keep, and the companies you've worked for may affect whether or not you get the job. Current Jobs Your digital life is the mirror of your professional success, even interna followed by employers, and abusing it can be bad for you. Digital behavior is 8% Like of companies have fired someone for abusing social media. • Potential Wins A good presence A bad presence online can win you business, promotions, and respect. can influence people and change their opinions (for the worse) about you. Good digital branding. Good digital biography. Bad presentation. Negative or no presence online. 3 What Potential Employers Are Watching For Common Reputation Issues Faced Online What can you expect if you end up with a bad reputation? While every case differs, here are some of the more common problems we have encountered: Photos of you being used without your permission. Unflattering information or comments about your character or professional work. -&%#!! Incriminating information leaked or simply published in the process of a legal action or complaint. ??? > Being digitally non-existent. Not having a social presence can be a detriment in this day and age. 4 What Can You Do About It? Apart from never going online or letting anyone take pictures of you, what can you do to protect and boost your e-reputation and digital reach? Set Your Own Reputation Don't let someone else create your rep; create your own digital strategy. > Get online and establish a strong and positive presence. @ Stay On Top of Things • Google your name frequently and take note of where you appear online. @12_3 @JHON1 @ETC Also check any online aliases, as these may be tracked back to you in the future. Check Facebook, Twitter, and other sites to be sure you catch everything being said about you. Ensure There Is More Good Than Bad > Post your own information on a regular basis. POST Use SEO to ensure your preferred articles are in the top results for your name. Secure Make sure your own accounts are secure so no hacker will use them to Everything post unpleasant things. Don't reveal full birth dates, addresses, or other personal information. 11 MAY Educate Your Family and Friends Monitor postings and tags of your image on social media; use image search. Ask others to remove photos or unflattering mentions of you from social sites. Protect your e-reputation and boost your digital presence by staying on top of what's being said about you online and developing a real digital strategy. Do it for yourself, for your professional life, for your friends and family - and your sanity. E-REP kbsd FIND US KBSD Digital Marketing is a specialized consultancy dedicated to optimizing Internet and interactive medias for companies and prominent individuals, targeting higher return on investment, global branding, online reputation management, and conversion rate optimization. http://www.kbsd.com/ Geneva, Switzerland SOURCES| T wp O M http://www.bnet.com/article/how-to-protect-your-reputation-online/349621 http://www.cbsnews.com/stories/2009/01/10/earlyshow/main4711988.shtml http://mashable.com/2010/04/08/managing-online-reputation/ http://www.nytimes.com/2009/07/30/business/smallbusiness/30reputation.html?pagewanted=all http://www.kevinmd.com/blog/2010/10/physicians-care-online-reputation-management.html http://www.washingtonpost.com/wp-dyn/content/article/2010/03/13/ar2010031300090.html http://enticingthelight.com/2010/06/26/facebook-not-the-place-to-store-your-photos/ http://lifehacker.com/5532404/what-sites-future-employers-are-checking-when-looking-at-you http://www.theworkbuzz.com/career-advice/online-reputation/ http://moneywatch.bnet.com/saving-money/blog/devil-details/6-things-you- should-never-reveal-on-facebook/2360/ http://www.insure.com/car-insurance/social-media-future.html http://www.bazaarvoice.com/resources/stats MANAGING YOUR PERSONAL E-REPUTATION Everything you say and do online can have an impact on your reputation. The Internet is a vast collection of details, and you might be surprised at just how much information on you can impact how you look and how you are perceived as a person and a professional. 1 What's an E-Reputation? Your Professional Presence 48% of recruiters and HR professionals refer to personal websites when deciding whether or not to hire you. > Search Engines These catalog everything from blog posts and press releases to your social media updates. • Blogs and Websites People talk about both your corporate and personal brand online. Staying on top of what's being said can help prevent damaging comments, and you can share the good ones! WWW > Social Media Sites twitter XING Whether you use social media sites or not, mentions of you and your business can appear on Twitter, Facebook, LinkedIn, ASmallWorld, Xing, Viadeo, and other sites. Linked in. facebook QASMALLWORLD viadeo Your online reputation isn't just what you put up online; it's how you put it online, where you put it online, and when you do it! And it is also affected by what others say about you. POST 2 Why Online Reputations Matter You might not care much about what people think of you in real life, so why worry about it online? Unfortunately, the Internet has a far longer reach than small town gossip. • Future Jobs 78% of recruiters check search engines to find out more about potential employees. (? Social media sites Other sites being checked include blogs, photo sites, forums, and gaming sites. are checked by B63% of recruiters. Who you hang out with, the associations you keep, and the companies you've worked for may affect whether or not you get the job. Current Jobs Your digital life is the mirror of your professional success, even interna followed by employers, and abusing it can be bad for you. Digital behavior is 8% Like of companies have fired someone for abusing social media. • Potential Wins A good presence A bad presence online can win you business, promotions, and respect. can influence people and change their opinions (for the worse) about you. Good digital branding. Good digital biography. Bad presentation. Negative or no presence online. 3 What Potential Employers Are Watching For Common Reputation Issues Faced Online What can you expect if you end up with a bad reputation? While every case differs, here are some of the more common problems we have encountered: Photos of you being used without your permission. Unflattering information or comments about your character or professional work. -&%#!! Incriminating information leaked or simply published in the process of a legal action or complaint. ??? > Being digitally non-existent. Not having a social presence can be a detriment in this day and age. 4 What Can You Do About It? Apart from never going online or letting anyone take pictures of you, what can you do to protect and boost your e-reputation and digital reach? Set Your Own Reputation Don't let someone else create your rep; create your own digital strategy. > Get online and establish a strong and positive presence. @ Stay On Top of Things • Google your name frequently and take note of where you appear online. @12_3 @JHON1 @ETC Also check any online aliases, as these may be tracked back to you in the future. Check Facebook, Twitter, and other sites to be sure you catch everything being said about you. Ensure There Is More Good Than Bad > Post your own information on a regular basis. POST Use SEO to ensure your preferred articles are in the top results for your name. Secure Make sure your own accounts are secure so no hacker will use them to Everything post unpleasant things. Don't reveal full birth dates, addresses, or other personal information. 11 MAY Educate Your Family and Friends Monitor postings and tags of your image on social media; use image search. Ask others to remove photos or unflattering mentions of you from social sites. Protect your e-reputation and boost your digital presence by staying on top of what's being said about you online and developing a real digital strategy. Do it for yourself, for your professional life, for your friends and family - and your sanity. E-REP kbsd FIND US KBSD Digital Marketing is a specialized consultancy dedicated to optimizing Internet and interactive medias for companies and prominent individuals, targeting higher return on investment, global branding, online reputation management, and conversion rate optimization. http://www.kbsd.com/ Geneva, Switzerland SOURCES| T wp O M http://www.bnet.com/article/how-to-protect-your-reputation-online/349621 http://www.cbsnews.com/stories/2009/01/10/earlyshow/main4711988.shtml http://mashable.com/2010/04/08/managing-online-reputation/ http://www.nytimes.com/2009/07/30/business/smallbusiness/30reputation.html?pagewanted=all http://www.kevinmd.com/blog/2010/10/physicians-care-online-reputation-management.html http://www.washingtonpost.com/wp-dyn/content/article/2010/03/13/ar2010031300090.html http://enticingthelight.com/2010/06/26/facebook-not-the-place-to-store-your-photos/ http://lifehacker.com/5532404/what-sites-future-employers-are-checking-when-looking-at-you http://www.theworkbuzz.com/career-advice/online-reputation/ http://moneywatch.bnet.com/saving-money/blog/devil-details/6-things-you- should-never-reveal-on-facebook/2360/ http://www.insure.com/car-insurance/social-media-future.html http://www.bazaarvoice.com/resources/stats

Managing Your Personal E-Reputation

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How to manage your company’s online reputation?

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