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Mad About March Madness
March Madness is about hardcore hoop playing by collegiate super-athletes, but the real madness of America’s favorite tournament is actually in the revenue it generates. Exclusive TV deals, colossal... coach salaries and heavy betting have turned the most celebrated tradition in college sports into a numbers game. Here, we take a look at that revenue and how Americans fit into the equation.
Rank: 534 of 3887 in Sports
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