M-Commerce in the UK and US

MOBILE COMMERCE UK and US mobile commerce market in numbers UK US MOBILE COMMERCE population population 63700 000 317 048 000 45,5% smartphone users 30,9% tablet users 55,5% smartphone users 31% tablet users 2013 $113.57 £17.24 $96.81 £15.06 £12.16 $75 £946 $56.72 £6.61 $4168 Mcommerce Sales are on the rise (and counted in billions) 2013 2014 2015 2016 2017 2013 2014 2015 2016 2017 Sales via Smartphones in billions Sales via Tablets in billions $14.59 US $26.05 $4.69 UK $5.75 Purchase made via Mobile Devices 64% tablet users 29% smartphone users 28% tablet users | 27% smartphone users UK US Top 3 products bought online (in 2012) 41% clothes 38% travel 33% household 47% books 41% movies 35% clothes Preferred online payment methods (including mobile) 4% (in 2011) other 21% PayPal 17% other 40% credit cards 40% credit cards UK US 30% debit cards 5% 35% debit cards store-branded prepaid cards credit cards SOURCES Dazelnfo lwww.dazeinfo.com] eConsultancy leconsultancy.com] eMarketer lwww.emarketer.com] Mobile Insider [mobileinsider.net] The PayPers (www.thepaypers.com] data valid for years 2011-2013 powered by DPayLane