Jacobs Media - Public Radio Tech Survey 3 In A Nutshell

PUBLIC RADIO jiM TECH SURVEY PRTS3 : 2010 In A Nutshell 4-in-10 Listen Exclusively To Public Radio Giving Weekly Stream Usage $250+ 14% 40% 30% Under $100 42% 20% $100-$249 44% 10% 0% 2008 2009 2010 More than half of members donated $100 or more PRTS3 Respondents are rapidly becoming "Streamies" Smartphone Ownership More than one-third have a Smartphone Types Of Smartphones Owned Apple 63% BlackBerry 25% Android 20% Others (palm 8% .And Apple is the dominant brand Podcasting Social Networking 60% 64% 60% 50% 34% 40% 2008 30% 2009 2010 20% 10% .And Social Networking continues to soar 0% 2008 2009 2010 Podcasting is on the rise... RESPONDENT DETAILS: • 43 Public Radio Stations Participated 21,099 • November 2010 spondents PRTS3 is produced in conjunction with prpd jacobs © Copyright 2011 Jacobs Media media