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iPod: 10th Anniversary Memorandum

iPod 10th Anniversary Memorandum Pre-iPod 3rd time's a charm. Phillips and RealNetworks said no, but Apple jumped when Tony Fadell brought his idea of a small hard drive-based MP3 player in 2000. Tony Fadell Visionary Super stealth - Outsiders never saw a complete iPod before it launched. During testing, a shoebox-sized enclosure with controls on different sides hid the actual device to keep size and layout a secret. Thank you Phil Schiller, Apple's Marketing VP, for the scroll wheel concept. Pump up the volume - an Apple insider claims the higher-than-normal iPod volume comes from Jobs being partially deaf. Steve Jobs CEO October 23rd, 2001 Apple introduces first iPod to the world' 2001 Who's laughing now? Many skeptics criticized the iPod at launch. It wasn't the first, the cheapest or the biggest – and only worked with Macs. Plus it has a "silly" name, which garnered some mocking interpretations... iPod 1st Gen 5,10 GB 10 hours "Idiots Price Our Devices" "I Pretend It's An Original Device" "I'd Prefer Owning Disks" 2002 381,000 sold Limited-edition iPods (first and only) engraved with the signature of Madonna, Tony Hawk or Beck sell for an extra $49, SO bringing the total price to a record $548. iPod 2nd Gen 5,10,20 GB 10 hours iPod apple.com/switc Ho Ho Ha! In a 2002-03 Apple commercial, Will Ferrell appears as Santa to reveal what was on his iPod - 980 Christmas songs, 20 Doobie Brothers and one Sherryl Crow. 2003 939,000 Sold O000 April 28 - the iTunes Music Store opens with Apple earning 22 cents per song. It doesn't make money, but it sure helps sell a lot of iPods. iPod 3rd Gen 10,20,40 GB 8 hours Introducing the Touch Wheel and the Dock Connector - two hallmarks of current models. The now-iconic silhouette campaign launches - emphasizing the white device and setting the tone for years to come. Replacement For iPod Model No. EC003 Li-ion 3.7V 600mAh Trouble in iPod paradise - a class action lawsuit forces Apple to replace failing batteries even if out of warranty. Warning: Te tuce he aft frer burs Or dpese ef in fire r wer 2004 4,416,000 Sold iPod goes mainstream - a partnership with Hewlett Packard gets iTunes pre-installed on all consumer HP computers, and iPods on the shelves in big chains like Walmart. Mini iPod 1st Gen 4th Gen 4 GB 20,40 GB 8 hours 12 hours 144 The Click Wheel replaces the Touch Wheel on the 4th gen iPod and the first Mini. 2005 22,497,000 Sold Shuffle Nano1 Mini iPod 1st Gen st Gen 2nd Gen 5th Gen 512 MB, 1 GB 1,2,4 GB 4,6 GB 30,60 GB 12 hours 14 hours 18 hours 14,20 hours The little black device - for the first time people can pick a standard iPod that's not "Signature iPod White." The iPod with video also came in black. iPod's money making magic - Apple profits had quadrupled by late 2005, largely thanks to iPod owning 75% of the digital music player market. 2006 39,409,000 Sold Bye bye white - Apple replaces the plastic front with silver anodized aluminum. For the first time white's not a color option. Shuffle Nano iPod 2nd Gen 2nd Gen 5th Gen 1 GB 2,4,8 GB 24 hours (Enhanced) 30,80 GB 14,20 hours Pope Benedict XVI gets an iPod. Apple in space - the iPod heads to the International Space Station. 2007 51,630,000 Sold January - the iPhone in all its multi-touch glory comes out as "the best iPod ever." Shuffle Touch 1st Gen 80,160 GB 24 hours 30,40 hours Nano 3rd Gen iPod 2nd Gen 6th Gen (Classic) 80,160 GB 30,40 hours 1,2 GB 4,8 GB September - the iPod Touch comes out, looking just like the iPhone but without the ability to make calls. It's the end for the classic iPod. 2008 54,828,000 Sold Speakers and cases and arm bands, oh my! For every $3 spent on an iPod, another $1 goes to accessories. The iPod accessory market's worth about $1.8 billion/year. Nano 4th Gen Touch 4,16 GB 24 hours 2nd Gen 4,16,32 GB 30,40 hours Over 90% of new cars sold in the U.S. offer iPod connectivity. $40,000 diamond-studded iPod shuffle sold at auction 2009 54,132,000 Sold iPod sales decline for the first time, while the iPhone skyrockets and iTunes continues growing. Shuffle Nano Touch 3rd Gen 8,32,64 GB 30 hours 3rd Gen 5th Gen 4 GB 8,16 GB 10 hours 24 hours Royal ear buds - President Obama gives the Queen of England a personalized iPod loaded with videos of her 2007 visit to the US. 2010 50,312,000 Sold Number of iPods solds through September 1st, 2010: Shuffle Nano Touch 4th Gen 6th Gen 8,16 GB 24 hours 4th Gen 2GB 8,16,32 GB 275 million 15 hours 40 hours "On February 24, 2010, the iTunes store served its 10 1 billionth song download; this milestone was reached in just under seven years of being online." 000 으 2011 and beyond The first ten years of the iPod reinvigorated Apple to become an American 'iCon' of the millennium – filled with style, potential and change. Today consumers opt for its sexier and smarter upgrade - the iPhone or iPod Touch which can offer a lot more than just music on the go. The iPod changed not just the way we listen to music, but the music industry itself. With the iPhone 5 due out in the coming weeks, has Apple evolved the iPod to extinction, set to go the same way as the Walkman did twenty years ago? VoucherCodes.co.uk helps you save more with the best voucher codes and offers for over two thousand shops and restaurants. Shop smarter with VoucherCodes.co.uk VoucherCodes.co.uk "VoucherCodes.co.ukand this infomation is in no way affiliated with Apple Inc. We do not accept any liability whatsoever for the accuracy of this information. visual ly

iPod: 10th Anniversary Memorandum

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To celebrate the anniversary of this little white box that you can't even buy in white any more, we've put together this cool infographic tracing the iPod's journey from humble beginnings then world d...

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