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Inventing the Brand

INVENTING THE BRAND MARKET RESEARCH DEFINE USER PERSONAS DEVELOP BRAND NAME & MESSAGE PRESENT TOP 3 SOLUTIONS INVENT NAME & MESSAGE MESSAGE NAME NAME & MESSAGE INTERNAL EXPERIMENTATION PRESENT TOP 3 SOLUTIONS REFINE/FURTHER DEVELCP INVENT THE BRAND 1 IDEATION 1 3

Inventing the Brand

shared by Lauren_SF on Nov 13
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an infographic describing the steps involved when inventing a brand, name, and identity.

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