Crowd Funding

CROWD FUNDING WHAT IS CROWDFUNDING? Crowdfunding is the collection of finance from backers-the "crowd"-to fund an initiative and usually occurs on Internet platforms. The initiative could be a variety of campaigns including nonprofit, political, charitable, commercial and financing for a startup company. DEMOGRAPHICS OF THE CROWD Demographics of the Crowd: In mid-2012, the American Dream Composite Index surveyed a sample of the U.S. population to establish demographics for general crowdfunding participants. AGE Ages 24-35 are much more likely to participate in crowdfunding campaigns Over 45 are significantly less likely to back campaigns GENDER Men are much more likely to take a risk on an unknown startup INCOME Those earning over $100,000 per year are the most likely to invest in startups through crowdfunding KICKSTARTER CROWDFUNDING STATISTICS Kickstarter is one of the first online platforms to help innovators fund varies creative projects. 62,234 projects were successfully funded. As of May 23, 2014 <1% 2% 11% 11% SUCCESSFULLY FUNDED PROJECTS |Less than $1,000 Raised 13% $1,000 to $9,999 Raised $10,000 to $19,999 Raised $20,000 to $9,999 Raised $100 K to $999,999 Raised S1 M Raised 63% <1% 1% 5% 17% UNSUCCESSFULLY FUNDED PROJECTS 12% |0% Funded 1% to 20% Funded 21% to 40% Funded 41% to 60% Funded |61% to 80% Funded 81% to 99% Funded 64% 5 TOP CROWDFUNDING CAMPAIGNS OF 2013 #1 3D PRINTING THE BUCCANEER, FIRST CLOUD-MANAGED 3D PRINTER RAISED $1.4 MILLION FROM $100,000 GOAL #2 SMART WATCHES kreyos kreyos KREYOS METEOR, A SIMPLE BUT ELEGANT WATCH WITH MANY FUNCTIONALITES RAISED $1.5 MILLION FROM A $100,000 GOAL #3 LOCATION DEVICES CHIPOLO, TRACKING THE LOCATION OF YOUR POSSESSIONS RAISED $293,000 OF A $25,000 GOAL #4 PHOTOGRAPHY PIXELSTICK, ALLOWS THE USER TO PAINT COLORS AND PICTURES INTO PHOTOS RAISED $628,000 FROM A $110,000 GOAL #5 SOFTWARE PLUME MACAW, HELP WRITE CODE DIRECTLY FROM THE PDiscover, collect and learn. DESIGN VIEW RAISED $275,000 FROM ITS $75,000 GOAL. SOURCES: PRESENTED BY: http://en.wikipedia.org/wiki/Crowdfunding INNOVATE https://www.kickstarter.com/help/stats?ref=help_nav https://www.kickstarter.com/blog/2014-the-first-quarter-in-numbers PRODUCT DESIGN http://www.fundable.com/crowdfunding101/crowdfunding-statistics http://www.bethkanter.org/crowdfunding-info/ http://thenextweb.com/gadgets/2014/01/01/crowdfunding-hot-top-campaigns-2013/9/