Internet Trends of 2015 Infographic

(аcvice INTERACTIVE GROUP Internet Trends of 2015 www.AdvicelnteractiveGroup.com O INTERNET USERS 1995-2014 1995 2014 35MM+ Internet Users 2.8B Internet Users O 0.6% Population Penetration 39% Population Penetration What percent of the worldwide population used the internet? EUROPE 22% 19% ASIA (Except China) USA 1995 2014 12% 28% 61% 10% 1995 2014 1995 2014 CHINA REST OF THE WORLD 0% 23% 5% 21% 1995 2014 1995 2014 MOBILE PHONE USERS 1995 - 2014 USERS: USERS: 1995 2014 O 80MM+ Mobile Phone Users > 5.2B Mobile Phone Users O 1% Population Penetration O 73% Population Penetration EVOLUTION OF CONTENT DISCOVERY 1975 - 2015 1976 VCR & Cable 1980 Aol 1990 YAHOO! DBS Satellite & Yahoo 1995 Google Google, DVR & Broadband 2000 HHDV HDTV, VOD, HD DVD, Blue Ray, Satellite Radio, Time Shifted Viewing, Facebook, 7th Gen Game Console 2005 Tablet, Instagram, Streaming Radio, 8th Gen Game Console, Amazon Prime Instant Video, ChromeCast amazonPrime 2010 huluPLUS NETRLIX Apple TV, SmartPhone roku, Twitter, - Youtube, Netflix Streaming, Hulu+ & Smart TV tv You Tube 2015 GETTING CONTENT YOU WANT, WHEN YOU WANT IT 84% 84% Follow along with Get turn-by-turn navigation while driving breaking news events 79% 52% Learn about events or Get help in an activities in one's emergency situation community 46% Get public transit Information DRONE GROWTH Global Consumer Drones - Revenue by Region, 2014 Europe 30% USA China 35% 15% Rest of the World 20% CYBER ATTACKS INSIDER MISUSE = SIGNIFICANT CAUSE OF BREACHES 20% Come directly from insiders with malicious intent. of breaches MOBILE DEVICES = INCREASINGLY USED TO HARVEST DATA Adware grew 136% Adware grew 136% to 410,000 apps between 2013 MOBILE DEVICE MANAGEMENT = CRITICAL IN PREVENTING BREACHES 22% of breaches 22% of breaches involve lost / stolen devices. Internet Trends of 2015 Created by advice INTERACTIVE GROUP www.AdvicelnteractiveGroup.com © 2015 Advice Interactive Group | All Rights Reserved SOURCE: Kleiner Perkins Caufield & Byers (KPCB) http://www.kpcb.com/internet-trends USERS: 0000 0000 0000 USERS: