The world of marketing is constantly shifting and you need to adapt. Ever since the first years of the world wide web the internet has been threatening to destroy traditional marketing methods forever. In 2013 will we finally see the sea change take a permanent killing blow to tradition? The rate of return from online marketing compared to traditional marketing certainly suggests so. With this useful infographic E-Shot helps you decide how to spend your marketing budget in 2013. This infographic comes from the bright minds at Edit Optimisation.