Given the shear amount of daily world wide internet usage and an exploding size of user base of various social media services, internet today is the very first target for any brand which plans to make its presence felt among the already established ones. Facebook alone has 750 million users and a brand popularity on Facebook alone can really make a win-win situation for a company. When other popular social services like Twitter, Google+, LinkedIn, YouTube etc are taken into account then the envelope pushes further to an unmatched level.
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