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How Social Media Analytics Help in Data Mining

How Social Media Analytics Help in Data Mining? TOP 3 GIANTS OF SOCIAL MEDIA IN THE U.S. FACEBOOK 43.9% TWITTER 5% LINKEDIN 1.5% ANALYSIS OF SOCIAL NETWORK USERS' GROWTH (IN BILLIONS): 2.13+ 1.96 1.79 1.59 1.40 1.22 0.97 BEST FOR f FACEBOOK: SHARING & CONNECTING LINKEDIN: NETWORKING & LEAD GENERATION in TWITTER: SHARING & BUILDING RELATIONSHIP SOCIAL MEDIA ANALYTICS FOR DATA MINING • Determine marketing campaign's metrics • Goal's achievement ratio • Aligning goal with specifications • Tracking leads and conversions • How much time & cost are saved • Defining RIO • Building up business strategies What to Look into Facebook Twitter Linkedin • Followers' growth rate • Frequency • Content type • Engagement • Brand awareness • Networking growth • Clicks on career page • Like & dislikes • Insights • Reach • Engagement • Seniority level • Engagement INFORMATION PROVIDED BY: SOURCES: HTTP://www.STATISTA.COM/STATISTICS/265773/MARKET- SHARE-OF-THE-MOST-POPULAR-SOCIAL-MEDIA-WEBSITES-IN-THE-US/ wwW.EMINENTURE.COM

How Social Media Analytics Help in Data Mining

shared by eminenture on Apr 08
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Social media analytics can be an exponential tool for data mining services. Facebook, Twitter and LinkedIn are the monstrous social networks. Their analytics and regular observation can let you access...

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Lovely Sharma

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Lovely Sharma

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Social Media
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