How to Influence Millenials to Drive Customer Referrals

How to influence Millennials to drive customer referrals forewards 90% A 20% tell their family & friends NOT to purchase the company's products when they lose trust or respect for a brand cared more about the range of products offered 70% You Tube W 30% would create a video and post it cared more about online or write a review about product quality their experience with a company 70% 33% GENERATION recommend their favorite brands to looked for brands who made a positive impact on the world family and friends 55% 34% said price was most important reason, but price is the least important in building their trust bought from a brand because of the social or political values of the company 40% 47% have criticized a brand on a social network write about good online experience By 2015 in the US, annual spending > $2.45 TRILLION /YEAR 1.7 BILLION By 2018 in the US, projected income will be > $3.4 TRILLION WEAR people on earth are 15 -30 years of age Surpassing Baby Boomer income Created by Sources forewards 1. PEW Research http://www.pewresearch.org/topics/millennials/pages/ @ForewardsApp on twitter ForewardsApp.com 2. CIA https://www.cia.gov/library/publications/the-world-factbook/ 3. Javelin Strategy https://www.javelinstrategy.com/research