Facebook is one of the biggest tech giants around. But with its service being free, many people wonder where they get so much money. www.business-management-degree.net has created an infographic entit...
led “How Does Facebook Make its Money”, detailing how the social networking giant continues to rake in the dough.
Every year, Facebook has reported tremendous revenue growth. Back in 2008 it reported $272 million in revenue. In 2013, it reported $7.8 billion. Facebook reported $872 million during the first quarter in 2012 in advertising sales alone. Farmville paid the social media site $186 million for non-advertising revenue.
This infographic also covers some of Facebook’s largest advertisers, including Ford, HSBC, and Budweiser. It also details how these advertisers use Facebook to drum up business. For instance, McDonalds was the first Facebook check-in. Disney uses Facebook for its online games, and Nestle’s head of marketing and consumer communication is on Facebook’s client council. Additionally, included in this rundown are some examples of what the advertising money goes towards, and what advertisers end up paying per click.
Feel free to like, share, and comment on this infographic entitled “How Does Facebook Make its Money”, brought to you by www.business-management-degree.net.
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