How to Achieve Blogging Success

BLOGGING HOW TO ACHIEVE BLOGGING SUCCESS Define. Listen. Address. Communicate. BLOGGING SUCCESS Define your target audience Listen to them Communicate solutions that address pain points in a simple, concise and relevant way (DEFINE + LISTEN + ADDRESS) X (COMMUNICATE) = BLOGGING SUCCESS 79 The best blogs are 400-800 words in length PERCENT Of marketers with over three years of experience use blogging as a social media marketing tool. SOCIAL MEDIA EXAMINAR'S 2012 SOCIAL MEDIA MARKETING INDUSTRY REPORT 1.DEFINE The more detailed your buyer persona, the more effective your blog. [Develop Buyer PersSonas] 2. LISTEN 3. ADDRESS LISTEN AND UNDERSTAND BUYER PERSONA FUNDAMENTAL BUYER MOTIVATIONS NEEDS MOTIVATIONS OBJECTIONS SOLVE PAIN POINTS OFFER VALUE TAILOR BLOG POSTS COMMUNICATION WITH EACH BUYER PERSONA YOUR TARGET AUDIENCE iiijii [Understand Needs and Motivations] [Solve Pain Points and Offer Value] 4. COMMUNICATE A well-crafted business blog can provide real value to your target audience. In time, this will translate into more web traffic, leads and sales for your brand. SIMPLE CONCISE RELEVANT WEB TRAFFIC CLARITY LEADS SALES RESOLVE INFORM ENTERTAIN [Keep it Simple, Concise and Relevant] This infographic brought to you by SYNECORE Follow us on Twitter @SyneCoreTech Read our Blog at engage.synecoretech.com http://www.synecoretech.com