The History of the Coupon

Point nside Presents: THE HISTORY OF THE • COUPON 1887 ASA CANDLER of Coca-Cola creates the first coupon. His hand written coupons offered ONE FREE Coca-Cola Coca-Cola valued at five cents 1894–1913 1/9 8,500,000 Americans redeem their free Coca-Cola coupons, for a total of coupons redeemed 1909 C.W. Post offers coupons with a one-cent discount on GRAPE= NUTS GRAPE:NUTS cereal Meal ouhe 1930's Good Coupon usage İncreases during the Great Depression 1940's Chain supermarkets offer coupons to attract shoppers 5 1965 Half of all American households clip COUPONS 1975 3/4 Expires 2/22/1996 20% OFF of households clip coupons 1990's The dawn of the internet brings the first online printable coupons DAILY DEAL Ele Edit View Go Communicator Help My Forward Reload *Bookmarks Location: Back Home Search Netscape Prirt Security Stop 1997 83% of Americans use a total of News 4.8 billion coupons Deals Gallery The average coupon face-value that year was $0.64 Site Map Links Document Done Start L 3G 11:12 AM 2008 Mobile phone coupons launch as the smartphone gains popularity 2010 49million use printable or digital coupons 50% OFF 3 days left Redeem Coupon 2011 U.S. consumers use coupons to save 4.6 billion dollars on packaged goods 2012 November SU M TU W TH FSA Sunday tradition of coupon cutting is in jeopardy the end of paper coupons predicted 2013 30% SAFEWAY of coupons used at stores are digital The number of U.S. mobile coupon users will rise from 12.3 million in 2010 to 53.2 million in 2014 .with the rapid adoption of smartphones Point Inside www.pointinside.com Sources: en.wikipedia.com couponsinthenews.com straussglobalpr.com mediapost.com blog.couponsherpa.com mashable.com emarketer.com buckybook.com Point nside Presents: THE HISTORY OF THE • COUPON 1887 ASA CANDLER of Coca-Cola creates the first coupon. His hand written coupons offered ONE FREE Coca-Cola Coca-Cola valued at five cents 1894–1913 1/9 8,500,000 Americans redeem their free Coca-Cola coupons, for a total of coupons redeemed 1909 C.W. Post offers coupons with a one-cent discount on GRAPE= NUTS GRAPE:NUTS cereal Meal ouhe 1930's Good Coupon usage İncreases during the Great Depression 1940's Chain supermarkets offer coupons to attract shoppers 5 1965 Half of all American households clip COUPONS 1975 3/4 Expires 2/22/1996 20% OFF of households clip coupons 1990's The dawn of the internet brings the first online printable coupons DAILY DEAL Ele Edit View Go Communicator Help My Forward Reload *Bookmarks Location: Back Home Search Netscape Prirt Security Stop 1997 83% of Americans use a total of News 4.8 billion coupons Deals Gallery The average coupon face-value that year was $0.64 Site Map Links Document Done Start L 3G 11:12 AM 2008 Mobile phone coupons launch as the smartphone gains popularity 2010 49million use printable or digital coupons 50% OFF 3 days left Redeem Coupon 2011 U.S. consumers use coupons to save 4.6 billion dollars on packaged goods 2012 November SU M TU W TH FSA Sunday tradition of coupon cutting is in jeopardy the end of paper coupons predicted 2013 30% SAFEWAY of coupons used at stores are digital The number of U.S. mobile coupon users will rise from 12.3 million in 2010 to 53.2 million in 2014 .with the rapid adoption of smartphones Point Inside www.pointinside.com Sources: en.wikipedia.com couponsinthenews.com straussglobalpr.com mediapost.com blog.couponsherpa.com mashable.com emarketer.com buckybook.com