Gremln Hashtag Etiquette

HASHTAG ETIQUETTE Hash • tag [ hash-tag] noun 1. A keyword preceded by the hash symbol (#) and linked to a dynamic feed within the social network where it is posted. Hashtags started on Twitter, then spread to Instagram, Google+, Pinterest, LinkedIn, and Vine - and now Facebook supports them. Tag your posts with the best of 'em by understanding the purpose of hashtags - and the social etiquette for using them – with Gremln. BE CAREFUL TO AVOID THESE SOCIAL #FAUXPAS: #DoNotString TooManyWordsTogether #Do #not #tag #every #word You can put multiple words together (be sure to People will lose track of what you're saying, and omit spaces if you do), but keep it short and capi- quickly move on to a less cluttered post. talize the first letter of each new word to make it easier on the eyes. Avoid overusing ## descriptive synonym tags at the end of a post Don't jump on a trend without actually relating %#: #3 i.e. #my2cents #idea your post to the topic. #thought. Adding a hash will Just because you want to make the keyword that follows spread brand awareness it a link. If there's not a valid doesn't mean you should include a tag surrounding reason for further describing your post and aligning it with the latest celebrity gossip. a topic, it seems messy and unnecessary. 2.5 BILLION + 400 MILLION + 45 MILLION + facebook posts tweets instagram posts (Business Week ) (Washington Post) ( instagram.com) posted per day WITH ALL THAT NOISE, HOW CAN YOU GET YOUR MESSAGE TO STAND OUT & REACH YOUR AUDIENCE? HASHTAGS CAN CERTAINLY HELP, AND HERE'S HOW: Create your own discussion and host a chat Keep the #ChatName short so people can include it in each post and view the whole conversation as it's happening by clicking on the #ChatName. Jump in on a conversation already happening You can increase exposure by posting about a trending topic. Just be sure you're clear on what the #trend really is – do some research on the topic before associating your post with it. Align yourself with your industry and products #3 Search the social networks for a #keyword and see what's already being said about it. Then use that #keyword in your post or ad to goodtime fun EVENT increase your exposure. Promote your events BE THERE OR BE SQUARE! An event-specific hashtag can work wonders for your marketing efforts. Promote the event, tag real-time posts, and crowd source photos. Inject some humor Hashtags can be used as punch lines from time to time, but doing it too often (or stringing too many words together) can be overwhelm Spelling ing on the eyes. Have fun, but keep it simple. Use proper spelling Not many people are talking about the #socliameida, but quite a few are interested in #SocialMedia. gremin .com %23 %23 %23 %23 %23