The Great Acquisition: 10 Staggering Stats

THE GREAT ACQUISITION: 10 STAGGERING STATS After news broke that social media giant eyes were on the mind-boggling purchase price: facebook agreed to buy popular messaging service WhatsApp $19 billion in cash and stock That's exactly how the app has operated since its launch in 2008: NO charge for text messaging. FREE Free Free to download and free for the first 12 months. Instead, the text and photo messages via the user's Internet data plan, even if the messages are sent internationally. app transmits After that, it costs just 99 cents annually. Its simplistic approach has won over users across the globe. Goetz According to Goetz, WhatsApp reached 450 million users faster than In comparison, facebook had fewer than 150 million users after its fourth year. any other company and signs up 1 million new users each day. facebook THE DEAL, WILL MAKE CO-FOUNDERS KOUM AND ACTON VERY RICH. Koum, who was born in Ukraine and whose family reportedly lived off food stamps, holds about a 45% stake in the company, making him worth about $6.8 billion Acton, who was rejected by both Facebook and Twitter jobs in the past, owns a stake estimated at over 20%, making him worth at least $3 billion. THOSE AREN'T THE ONLY IMPRESSIVE STATISTICS FROM THE ACQUISITION ANNOUNCEMENT. HERE'S A LOOK AT 10 MORE THAT PUT FACEBOOK'S WHATSAPP ACQUISITION IN PERSPECTIVE. $60 million: How much Sequoia invested for a stake valued at up to $3 billion in the deal, according to the Wall Street Journal. U 1 to 14 million: The ratio of WhatsApp developers to active users. WhatsApp runs lean, with only 32 engineers. $345 million: 35%: The estimated cost Facebook paid per WhatsApp employee (the company employs 55 people). How much of Facebook's cash it is using for this deal. 72%: $40: How much each WhatsApp user is worth. The app has about 450 million users, about twice that of Twitter. Facebook's IPO suggested each Facebook user was worth about $125. The percentage of users who use the app each day. In contrast, the industry standard is between 10% and 20%. Facebook's daily engagement sits at 61%. o 50 billion: The number of messages that WhatsApp processes every day, using the Erlang programming language. $10 billion: How much Google reportedly offered to purchase WhatsApp, according to CNN. Google 000 0111 so: How much money WhatsApp has invested in marketing. The company doesn't employ any marketing or PR staff. $0: $160 million: How much early WhatsApp employees are said to rake in from this deal, according to Forbes. Source: http://www.informationweek.com/software/social/facebooks-whats app-buy-10-staggering-stats-/d/d-id/1113927 Info Graphic DESIGN TIAMO