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Google's Domination in Ad Revenue
It's undeniable that Google has a large influence on internet ad revenue, so every move that it makes is closely monitored. Google's feature called Knowledge Graph, was rolled out last year in May, an... d offered a condensed "card" containing information on what Google assumed you were looking for. The search giant has been using knowledge graph on more and more searches, and has now been spotted testing ads on it. This could greatly impact pay per click advertising, and local search ads. Click on the source link to watch the Daily Brown Bag to learn more about Google's space in pay per click advertising, and why Google testing ads in Knowledge Graph could be a big deal.
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