What are two things that everyone loves? Pies and infographics.
What did we do at HootSuite? Combine those two things to illustrate the parallels between the Freemium Business Model (used by the likes of Skype and Dropbox) and baking a pie. HootSuite wanted to show all the heartwarming elements behind our business by representing hard data with light, homey and familiar pie. Check out the story the making of this infographic! http://blog.hootsuite.com/freemium-pie/