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Five Reasons Cluck 'n Moo Should Be In Your Meat Case

3 The 'Better-for-You' Foods Marketplace 2 Healthier Than Traditional Burgers TARGETING TODAY'S CONSUMER 100% Better Taste, 52% Less Fat • Traditional burger • Cluck 'n Mo0" burger NUTRITIONAL ATTRIBUTES (in grams) The U.S. natural, organic food and beverage sales market has reached nearly $54 billion and has grown FIVE REASONS 52% 12.5% in 201 abone. * less fat 287 34% CLUCK'NMOO SHOULD BE IN YOUR MEAT CASE Source: Packaged Facts, September 2014 190 -> fewer calories Consumers demonstrate continued interest in 'Better-for-You /Natural Foods. The global BFY foods market is projected to hit 57% S trillion by 2017. -> less saturated fat 10% Source: Nutra Ingredients, November 2012 21 -> more protein Source: USDA Data Higher in omega 3 fatty acids Who the Cluck are we? Cluck'n Moo" burgers and ground are a must-have for any fresh or frozen meat case. Cluck 'n Moo™ is the first in market hybrid burger and is a 'Better-for-You' (BFY) burger, so health-conscious shoppers don't have to sacrifice taste. 81% of shoppers buy antibiotic-free protein products. Gluten-Free Sales of gluten-free foods in the U.S. are expected to reach 7in 10 shoppers seek out gluten-free. Source: Progressive Gocer, March 2014 $1 5 illion by 2016. Source: Progres sive GDcer Mach 2014 73% of consumers have switched to healthier versions of foods. Source: New York Times, February 2014 Sales of gluten-free products predicted to grow 48% by Shopping for Hea lth June 2014 RATING The Supermarket Guru rated Cluck 'n Moo Food marketers increase Cartified 48% RODUCT Cluck 'n Moo" is certified Gluten-free. GF 2016. HIT introduction of products that emphasize health and originality. Gluten Free Source: Mintel, February 2014 Burgers a 91 and a Hit! SUPERMARKET Surce: Supermaket Guru, September 2014 The Importance of Targeting Millennials In Today's Meat Case Landscape Gen Xers and Millennials want healthful burgers sourced from humanely raised animals, just as Cluck 'n Moo" does. Get them used to shopping in your store for organic and natural products because they will turn into frequent customers. Food Marketers Emphasize Health 92% of people said eating healthy is of importance to them. adore make want organic and natural products want care food-conscious and fresh concepts, social responsibility and experimentation animals treated about the environment environmentally conscious purchases humanely CLUCK'NMOO Source: Survey conducted by Alix Parthers published by Statis ta, July 2013 Sources: Supemarket Guru, June 2014; QSR March 2012 PROTEIN SATURAT ED CALORIES FAT

Five Reasons Cluck 'n Moo Should Be In Your Meat Case

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This infographic shows the benefits of offering consumers a better burger that is healthier and juicier than the typical beef burger. The customized blend of antibiotic-free chicken and grass-fed beef...

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