Facebook Ad vs Google Ad

facebook vs Google Facebook Is About Brand Awareness Google Is About Instant Results As You Type Ad Targeting Options Ad Targeting Options Psychographics Geo-Targeting Keywords Geo-Targeting Keyword based targeting helps Ådvertiser to get audience based on keyword ´Google geo-targeting is same as Facebook Facebook's target ads on users' education, workplace, and likes, among others. Facebook geo-targeting is same as Google Custom Audience Demographic Customer Match Demographic Target users who have already visited your website Google demographic targeting are limited as compare to facebook Unlike Google, Facebook demographic targeting are extensive and accurate Target user with batch of email addresses that we upload to Google Retargeting Retargeting Facebook gives more result on retargeting ads than Google. Some agencies report that Facebook gives more result on retargeting ads than Google. Which Campaign Is Better For You Page & Post Engagement Sales Search Ad Retargeting f Video Ad Video Ad Facebook is ok to reach exact audience but it is not cost-efficient Display Ad Forms Fill Out Lead Google Display ad gives less result on retargeting compare to Facebook. But you can use it to run for branding ad etc Infographic brought to you by: ThinkDigi