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Evolution of the Family Holiday

Evolution of the family holiday The traditional British family holiday has only had a short history, starting properly in the early 20th century. But from Blackpool day-trips to the popular all-inclusive Mediterranean package holiday, travelling with the family has changed a great deal in a short span of time. So, with a growing population, rising prices, changing school holiday patterns and temperature shifts what does the 21st century hold for the traditional British family holiday? And will it be to our advantage? 80 PROJECTED POPULATION OF THE UK 2010 TO 2035 IN MILLIONS Changing Population 73.2 71.4 One thing is for sure, the family holiday is not a waning market; and as the UK experiences its population explosion, travel companies will become increasingly focused on catering to your family holiday needs. 69.4 67.2 70 64.8 62.3 60 2010 2015 2020 2025 2030 2035 Changing Family One of the most significant impacts on the traditional family holiday has come from changing family structures, such as the increase of single parents. Also, more children may be having two holidays instead of one as the result of an increased rate of divorce. Industries need to take these changes in to account. One study sites a list provided by Mintel, which reveals that security and value for money are high on the list of consideration for many parents. FACTORS FAMILIES CONSIDER WHEN GOING ON HOLIDAY MILLIONS 10- Family offers/child discounts 2. Parking facilities 3. Safety and security for children 4. Where children say they want to go 5. Children's entertainment at or near the venue 6. Somewhere other families are likely to go 7. Child-friendly staff 8. Children's food menu 9. Educational activity 10. Good public transport links 11. Children can use up excess energy 12. Provision for teenagers to do their own thing 13. Changing facilities 14. Easy access for pushchairs/prams 15. Bar/catering facilities suitable for adults 16. Childcare facilities DEPENDENT CHILDREN BY FAMILY TYPE, UK 2001-2010 1. 8- 1 2001 | 2010 6- 5- 4- 3- 2- 1- MARRIED COUPLE FAMILY OPPOSITE SEXCOHABITING COUPLE FAMILY LONE PARENT FAMILY Changing Technology E 18% No one can deny that technology has provided parents with a great deal of relief. Who knew how handy the portable DVD player would become in preventing children from chanting: Are we there yet? Are we there yet? Are we there yet? Technology has changed the family holiday in other unexpected ways. would consult a guldebook for activities rather than researching on the net. Due to difference in computer literacy 1 in 4 children research and book the hollday rather than the HOURS parents. A study by TripAdvisor says that Many teenagers sald that they continue to spend up to 1 % hours a day online whlle on holiday. 50% of parents use DVDS and TV to entertain children on journeys. Changing Holidays A debate is currently being held, whether or not to shorten the long summer holiday from 6 weeks to 4. Teacher's strongly resist this. Some proposals suggest that the shortened weeks will be redistributed across the year. Nottingham is the first Local Education Authority to make moves towards changing from a three -term school year to five. THREE-TERM FIVE-TERM SCHOOL YEAR SCHOOL YEAR 3 TERMS 5 TERMS 4X2WEEKS BREAK 4 WEEKS SUMMER 3 HALF TERM BREAKS SCHOOL TERM 2 WEEKS EASTER/ XMAS SCHOOL HOLIDAYS 6 WEEKS SUMMER Changing Weather RISING GLOBAL TEMPERATURES 1.0 0.8 One study predicts that increasing global temperatures will result in the end of the traditional package holiday. The writers think that the public will start to holiday in 0.6 04 the wintertime as the summer months will be far too 0.2 hot. Traditional sunny locations may become so over heated that people will desert the Med and holiday in Sweden instead! 0.0 -0.2 -0,4 -0.6 1860 1880 1900 1920 1940 1960 1980 2000 Year TravelSupermarket com Sources http://www.insights.org.uk/articleitem.aspx?title=Family+Tourism http://www.ons.gov.uk/ons/rel/npp/national-population-projections/2010-based-projections/sum-2010-based-national-population-projections.html http://www.ons.gov.uk/ons/rel/family-demography/families-and-households/2011/sum-lone-parents.html http://academic.mintel.com/sinatra/oxygen_academic/my_reports/display http://www.dailymail.co.uk/travel/article-1249572/Internet-savvy-children-online-holiday-bargains-parents.html http://www.dailymail.co.uk/news/article-2127748/Teachers-threaten-strike-action-week-summer-holiday-break-shortened.html http://www.nottinghamcity.gov.uk/index.aspx?articleid=16349 http://news.bbc.co.uk/1/hi/sci/tech/5288092.stm http://news.bbc.co.uk/1/hi/8142825.stm "CTemperature Rise

Evolution of the Family Holiday

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The traditional British family holiday has only had a short history, starting properly in the early 20th centruy. So with a growing population, rising prices, changing school holiday paterns, and tech...

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