Epublishing Strategy

E-publishing Strategy by Nasty Creatures Digital publishing isn't about the platform choice (Android, iOS, cross-platform, PDF), it's about the right strategy bringing you higher profit in less time and with less expenses. E-publishing strategy is based on user engagement through mobile app features. Its result – profit by app monetization: ads, subscriptions. Why People Choose Digital Media? Special multimedia experience 78% Easy access to content 70% Portability 53% Interactive features 40% Mobile version doesn't replace print publication: for user it's a new info channel, for publisher - new profit channel Don't make them pay, make them want to pay. Digital publication based on interactivity is what 1) Market analysis 2) Target Audience choice 3) Platform Choice users want. Mobile app provides the best interactive UX 4) User engagement: *responsive design *multimedia UX *interactivity *visualization 5) Communication channel: *feedback forms *social networks 6) Engagement analysis: *content analysis *statistics *TA analysis E-publishing strategy based on user engagement is a key to profit. integration E-publishing strategy by Nasty Creatures - digital media solutions provider. 7) Engagement reinforcement: freedom to 8) Monetization: *ad provider integration; *subscriptions 9) Profit Piktochart http://nasty-creatures.com/ Cchoose, react, control make information beautiful 回 GE