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Freely download the report\037\036\035\034\033\032\031\030\027\026\035\025\024\027\030\032\023\035\035\022\025\032\021\020\035\036\017\035\034\025\016\032\026\\031\r\030\f\025\013\n\t\bAll over the Country\(Rome, Milan, Naples\Before going to the supermarket.Morning is the favorite printing time!average redemption time of e-Coupons after its printing instead of 30-60 days in a traditional campaign e-Coupons?What advantages for of offering e-Coupon?of e-Coupons are printed by womenresponsable for family purchases.is the average age of people who usually print e-Coupons.percentage of new fans on the fanpage, compared to before-campaign periodof new fans on the fanpage turn into registrations \(anagraphics complete of e-mail and privacy of new fans invite other consumers through spontaneous sharingof new fans invite other consumersif given a second e-Couponpercentage of average redemption of GDOs e-Coupons, instead of only 2% coming from traditional campaignsof total costs for an e-Coupon campaingas opposed to a traditional oneBrand Awarness, Net Audience, TargetingSell-Out, Fast process, CRMKPI analysis, customer loyalty and acquisition andcluster analysisCustomers are looking for brands and productsBrands are looking for customers in Italy in Italy+и/
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* BUON MERCATO E-Coupons in Ftaly 2013 Who uses -Coupons? 76% of e-Coupons are printed by women, responsable for family purchases. 34 is the average age of people who usually print e-Coupons. Where All over the Country (Rome, Milan, Naples) Rome Milan Naples 3 When Before going to the supermarket. Fauorite time for printing Friday, 11 a.m. Morning is the favorite printing time! What aduantages for e-Coupon users? Pull Push Customers are looking for brands and products Brands are looking for customers Saving Print GDO Redemption What are the aduantages of offering'e-Coupon? link Brand Awarness, Net Audience, Targeting Action Sell-Out, Fast process, CRM GDO Informations and data mining KPI analysis, customer loyalty and acquisition and cluster analysis Social Recruiting + 250% Conversion percentage of new fans on the fanpage, compared to before-campaign period + 70 % of new fans on the fanpage turn into registrations (anagraphics complete of e-mail and privacy policy authorization) 20% Virality of new fans invite other consumers through spontaneous sharing 80% of new fans invite other consumers if given a second e-Coupon Economics Redemption 20% Tиning 6,5 days percentage of average redemption of GDOS e-Coupons, instead of only 2% coming from traditional campaigns average redemption time of e-Coupons after its printing instead of 30-60 days in a traditional campaign Cost cutting - 70 % of total costs for an e-Coupon campaing as opposed to a traditional one Freely download the report Buonmercato Facebook e-Coupon Metrics 2013 to find other data and analysis about e-coupon in Italy! Acquisition