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eCommerce Persuasion Strategies - The Gender Divide
After driving traffic to your eCommerce store, you should design your store and the content on it in a way that will persuade them to buy. The differences in online shopping behavior of male and femal... e shoppers suggest that the persuasion strategies should be gender specific. Here are 18 simple ways navigating the gender divide to make your store better at influencing your visitors to buy.
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