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Personal Recommendations are the top decision-making factor when purchasing ebooks.
92% of consumers trust recommendations from people they know over any other form of advertising.
Of people who buy books,
93% are of Facebook
92% use email/instant messaging
63% use social networking weekly
60% of people who buy books are female.
Ebooks grew from 2% to 23% of the book sales market in 3 years (2009-2012)
amazon.com purchases account for 30% of all dollars spent on books.
Ebooks are already an $8.8 billion industry in the U.S.
54% of ereader owners read more books than they did six months ago.
(Only 18% of non-ereader owners say the same)
The holidays are a great time to tell your brand story. From Black Friday trends and Mobile Shopping guides to the Best and Worst Times to Book Travel and Thanksgiving etiquette, the Visually team will help you craft your brand's unique stories and raise your social profile during the noisy holiday season.