Digital Tactics for eCommerce Personas

shared by userexperience on Apr 09, 2012 in Business

Digital Tactics for eCommerce Personas

shared by userexperience on Apr 09, 2012 in Business

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Success or failure, for an eCommerce business, is linked to an understanding of the core, behavioral archetypes of online shoppers. Develop tactics that support unique behaviors, tasks, and motivations.
Category: Business

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Jonathan Lupo
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