Detroit Restaurants on Twitter 2012

Detroit Restaurants Jwitter on In October 2012, Such Great Heights Marketing LLC analyzed the Twitter accounts of 50 Detroit-area restaurants. Whether you want to know how your establishment stacks up or are just curious about the outcome, check out the results below. The analysis of 50 restaurants includes, but is not limited to, traditional sit-down establish- ments such as Italian or Mexican restaurants, Coney Island restaurants, diners, pizzerias, cafés, and food trucks Averages for active Twitter accounts: Following: 708 Followers: 838 Tweets (All Time): 757 1 in 5 accounts have been abandoned (no tweets in over 6 months) Averages for abandoned Twitter accounts: Following: 200 Followers: 156 Tweets (All Time): 70 Only about half of all accounts have customized background graphics JPG Of all active accounts, the average tweet rate is 1 every 3 days On a scale of i to 5 with 5 being the highest possible score, active accounts averaged a score of 4 on Tweet quality For Detroit-area restaurants to be successful on Twitter, they must be persistent. Expecting immediate gains can cause frustration and lead to abandonment. Restaurants can improve upon their frequency of tweets while continuing to tweet useful content without being overly promotional. In addition, they should be sure to optimize their Twitter profiles with adequate descriptions and custom background graphics. Struggling to manage your restaurant's Twitter account? Can't find the time? Contact us! suchgreatheights MARKETING @SGH_Marketing SuchGreatHeightsMarketing.com (248) 808-0405 © 2012 Such Great Heights Marketing LLC Detroit Restaurants Jwitter on In October 2012, Such Great Heights Marketing LLC analyzed the Twitter accounts of 50 Detroit-area restaurants. Whether you want to know how your establishment stacks up or are just curious about the outcome, check out the results below. The analysis of 50 restaurants includes, but is not limited to, traditional sit-down establish- ments such as Italian or Mexican restaurants, Coney Island restaurants, diners, pizzerias, cafés, and food trucks Averages for active Twitter accounts: Following: 708 Followers: 838 Tweets (All Time): 757 1 in 5 accounts have been abandoned (no tweets in over 6 months) Averages for abandoned Twitter accounts: Following: 200 Followers: 156 Tweets (All Time): 70 Only about half of all accounts have customized background graphics JPG Of all active accounts, the average tweet rate is 1 every 3 days On a scale of i to 5 with 5 being the highest possible score, active accounts averaged a score of 4 on Tweet quality For Detroit-area restaurants to be successful on Twitter, they must be persistent. Expecting immediate gains can cause frustration and lead to abandonment. Restaurants can improve upon their frequency of tweets while continuing to tweet useful content without being overly promotional. In addition, they should be sure to optimize their Twitter profiles with adequate descriptions and custom background graphics. Struggling to manage your restaurant's Twitter account? Can't find the time? Contact us! suchgreatheights MARKETING @SGH_Marketing SuchGreatHeightsMarketing.com (248) 808-0405 © 2012 Such Great Heights Marketing LLC