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Cruising in Comfort : The new wave of Recreation

CRUISING IN COMFORT: THE NEW WAVE OF RECREATION Cruise Offers.co.uk Cruise For Less! A holiday is one of the most rewarding experiences to alleviate everyday stresses. The cruise industry is the fastest-growing category in the leisure travel market. Since 1980, the industry has experienced an average annual passenger growth rate of approximately 7.2% per annum. COUNTRIES THAT CRUISED IN 2011 1.7 MILLION BRITISH HOLIDAYMAKERS, 4.5 MILLION FOR THE REST OF EUROPE 11.5 MILLION NORTH AMERICANS 2.9 MILLION FROM THE REST OF THE WORLD. a slight increase from 1.62 million in 2010. Ships Ahoy! 17 million The cruise industry averaged worldwide passengers in 2012, a 4% increase over 2011. Since 1990, over 185 million passengers have taken a 2+ day cruise. Of this number, over /0% of the total passengers acCount for the last 10 years, and nearly 38% in the past 5 years. Cruisers tend to book 3.3 months before the trip. In 2012, potential cruisers sought cruises at a length of 7.5 days In 2008, potential cruisers sought cruises at a 6.7 days length of CRUISER CHARACTERISTICS Of the target demographic, 73,121,000, or 55% of people have taken a cruise. Fewer than half of those (32,838,000) have done so in the past three years. Based on a 2011 CLIA Market Profile Study, other characteristics include: 50+ 79% is the average of all cruisers are median age of all cruise passengers. married. 44.6% 86% first-time cruisers of all cruisers are 25 are recent college and older. graduates. In USD, the average 60% cruiser income is $40,000+ of all cruisers will Only repeat a cruise in the future. 80% of all cruisers travel alone. of all cruisers travel with spouses. Most Appealing Cruise Destinations The industry's growth is headlined by the Caribbean, accounting for 39.8% of all itineraries in 2011. Other sought-out destinations include: Alaska 24% Europe13% Mediterranean/ Bermuda15% Bahamas 23%, of Mexico 8% Caribbean 45% Hawaii 15% Panama Canal 8% West Coast Greek Islands/ Turkey 14% WHY CRUISE? When comparing the benefits of cruising to other holidays, the top 7 choices include: 56% 51% 53% 44% 50% 44% 44% Pampering Fine Dining Relaxation Travel Experience Reliable/Convenient Good Value for Money CRUISER COSTS Cruisers spend a considerable 25% more on holidays than non-cruisers, averaging $1,700 to non-cruise spendings of $1,300. 49% of cruisers received a discount or used a promotional offer on their last cruise. 66% fly to the cruise origination point and pay an average of $376 each for the flight. Cruisers average between $171-$234 in spending per day. Furthermore, 48% of all cruisers believe that websites and online travel retailers provide the best prices on cruises, almost three times the rate of travel agents at 17%. Cruises are literally making waves amongst holidaymakers, providing an entertaining and safe means of recreational travel. According to the Passenger Shipping Association, the number of Britons taking a holiday cruise was estimated to be 1.7 million in 2012. For those interested in these floatable getaways, consider CruiseOffers.co.uk Cruise For Less! for cost-efficient cruise deals. Here you can find the widest range of tailor-made cruise options, spanning various lines and exotic destinations. Sea, sand and savings; sounds like the perfect combination to ensure your holiday is nothing but smooth sailing! Source: http://cruisenewz.net/cruises-2012-fresh-ideas-facts-and-info-on-2012-cruises/ Source: http://www.telegraph.co.uk/travel/cruises/cruise-news/9540714/Cruise-holidays-grow-in-popularity.html Source: http://www.statisticbrain.com/cruise-ship-industry-statistics/ Source: http://www.f-cca.com/downloads/2012-Cruise-Industry-Overview-Statistics.pdf Image Source: Cruise Ship Marco Polo By David Stanley/ flickr.com Easy to Plan/Arrange

Cruising in Comfort : The new wave of Recreation

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CruiseOffers.co.uk works hard to find you the best cruise holiday deals on the market. With exclusive offers on leading cruise lines including Cunard, P&O, Thomson and Carnival, a great choice of crui...

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