CRM Trends to Watch in 2016

2016, here we come! of 6. Skyward CRM CRM Trends To Watch in 2016 As we reflect on 2015, it is becoming increasingly difficult for the firms to thrive in the competitive market. Making profits is much more complex than ever. But having CRM in place can make it easier. It not only help retain existing customer but helps in acuiring new customer. Experts at Skyward CRM predicts few trends in CRM that will watch in 2016 #1 Integration with social media acebook Social CRM will be a new platform to promote the interaction between the customers and the companies. yspace twitter #2 Increase in demand of Mobile CRM By 2016, there will be a tremendous increase in the popularity of mobile CRM. It is expected to increase by 500% The whole world is in on your figure #3 Increase in demand of personalized CRM All the businesses have a different modus operandi and hence there is an increase in need of personalized CRM #4 Increasing demand of strategic CRM SERVICE With the change in the expectations of the CRM, companies are no longer interested in using the software for marketing department only, it is used in customer services, strategy, analytics and experiences SUPPORT CRM MARKETING ANALYSIS CRM is an Asset, Not a tool #5 Increasing popularity of customer loyalty program A well-defined data helps company to understand buying behvior of customers. This is called customer loyality programmes #6 Increase in demand of Saas model SaaS With high-level security and easy deployment, CRM through Saas is preferable for many companies SaaS is future of deployment Lets embrace 2016 “ The purpose of business is to create and keep a customer -Peter Drucker http://www.skywardtechno.com/blog/6-crm-trends-to-watch-in-2016/ Skyward ORDERS SALES STRATEGY