Common Mistakes To Avoid On Local Websites

Common Mistakes To Avoid On Local Websites Don't Just FoCus On Your Brand You're the only business with specific name in the market or the one selling a specific product or service, so no need to optimize for your brand. Beat your competitors by being “more" than just your brand of products. BRAND Don't Just Focus On What You Sel| Every competitor in your niche is selling the same product or service, so you've got to differentiate yourself. tt Talk about your business, your community, your story on your website along with product or service. Don't Assume Customer's Psychology Don't make the mistake of thinking people already know what they want. You should create an awesome website with a great user experience so that you can catch customers earlier in the buying funnel. Don't Forget To Optimize Local Elements On-Site On-site signals are the largest piece of the rankings pie. Once you've taken care of your content issues, get your local optimization elements set up correctly. Don't Forget To Optimize Off-Site Local Signals Make sure your citations are consistent and listed where they should be listed. Get great, relevant links – especially from locally relevant sites. Cartoozo' Designed & Developed In Public Interest By TM Source : http://searchengineland.com/10-common-mistakes-avoid-local-websites-213668