Click me
Transcribed

College Students & Social Networks

COLLEGE STUDENTS' AND SOCIAL NETWORKS TunHEIm 96% You Tube 84% 20% 94% Of first year 14% college students use social media sites in 10% Social media is not just for college students A156 Million t Americans are on Facebook Students Embrace Digital Technology O 85% of students time when studying say technology saves them 63% of students who own digital devices have used an eTextbook at least once O 38% of students say they cannot go more than 10 minutes without checking their laptop, smartphone or eReader 27% of students list their laptop as the most important item in their bag (By 2016 it is expected that 35% of all textbook sales will be Digital Textbooks) 91% of college professors engage in social media as a part of their job The most popular, social media sites for professors are. f 57% You Tube 49% in 22% Blogs 21% Wikis 15% ..only 47% of employees in 11% f 7% other fields do facebok Number of colleges using Social media to recruit prospective students, connect with current students and alumni and raise money... 100% GEORGE MASON, TUFTS| and ST. MARY'S COLLEGE of Maryland are all accepting one minute long YouTube videos as a |In 2010 they received a combined ltotal of 1,070 video essays submitted substitute for the traditional collage essay. How Online and Social Media Benefits Colleges... 78% of people trust peers '' '" 14% of people trustads Recruitment... 30.4 million monthly searches for "Colleges" Visibility... 20.4 million monthly searches for "Universities" And.engages students, staff, alumni and the local community And.amplifies grassroots advocacy and fundraising TunHeIm www.tunheim.com/what-we-do/education Our higher education A H Synchronizing brands + relationships CAPELLA UNIVERSITY clients include: University of HAMLINE Minnesota UNIVERSITY Data Sources: National Survey of Student Engagement (2011); Facebook Data (February 2012; Babson Survey research Group (2011); CourseSmart/Wakefield (July 2011); Juniper Research (December 2011); Nielsen Trust and Advertising Global report (2011); Pew Research, Google Analytics

College Students & Social Networks

shared by derickson on Mar 07
2,780 views
9 shares
5 comments
How college students and colleges themselves are using social media.

Publisher

Tunheim

Category

Education
Did you work on this visual? Claim credit!

Get a Quote

Embed Code

For hosted site:

Click the code to copy

For wordpress.com:

Click the code to copy
Customize size