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Choosing the most effective social media platforms

WHAT YOU NEED TO KNOW ABOUT CHOOSING THE MOST EFFECTIVE SOCIAL MEDIA PLATFORMS? + A BRAND GUIDE+ OVERVIEW MOST SUITABLE MEDIA TYPE 8+ You Tube Su PHOTO VIDEO ARTICLE TEXT WHAT DO YOU AIM TO ACHIEVE? POSSIBLE OBJECTIVES SEO TRAFFIC TO SITE BRAND EXPOSURE CUSTOMER ENGAGEMENT POOR OK GOOD 8+ in You Tuhe Su HOW MANY USERS ARE THERE? POTENTIAL REACH Tube 8+ in Su 100 200 300 400 500 600 700 800 900 1000 M ILLI ON IS YOUR TARGET AUDIENCE AMONG THEM? AGE DEMOGRAPHICS BELOW 18 18 - 24 25 - 34 35 - 44 45 - 54 55 - 64 65+ 90 80 70 60 50 40 30 20 10 8+ in You Tube Su DO THEY FIT YOUR TARGET PROFILE? GENDER MALE FEMALE EDUCATION

Choosing the most effective social media platforms

shared by EdgeMediaSG on May 16
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Facebook, Twitter, Pinterest, Google+, LinkedIn. Etc. So many social media platforms. And so little time. (And manpower. And ideas.) There are costs involved to maintaining a social presence. It is v...

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