The CEO Gut: Beyond Market Research

shared by TheVisualizer on Jun 21, 2012 in Business

The CEO Gut: Beyond Market Research

shared by TheVisualizer on Jun 21, 2012 in Business

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CEOs often credit their successful decisions to their gut, instead of market research. Considering how expensive research can be and the bias that often comes with survey responses and focus groups, k...
Category: Business
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