Cart abandonment is cutting into your revenue, but it can be reduced. There are several reasons why shoppers choose to quit the transaction before completing it, but here are our top 6 ways to correct...
this revenue draining issue.
1. Retarget cart abandoners right in the nick of time. Send them a friendly reminder that they haven’t completed the transaction to get them back on your site. Sending reminders is crucial and discounts can be a great incentive.
2. Do you know how many of your customers are buying on mobile? Mobile sales grew by 63% in 2013 and they are slated to increase from there. If your site isn’t optimized for mobile, now is the time to do it.
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