In 1907, Vogue magazine first used the word ‘brassiere’ in print -- talk about scandal! Flash-forward some hundred years later, and it’s nearly impossible to shy away from the bevy of breast-ori...
ented billboards and print ads flooding our lines of vision. Bras are a lifelong investment! It’s a general consensus amongst women that bras don’t come cheap, but it’s still hard to conceptualize the $16 billion that is annually spent on bras, worldwide! The average lifespan of a sports bra is six to twelve months, but the average woman owns just nine bras, will change bra sizes six times throughout her life, and sports a 36C bust size. Who knew? May be time to head over the nearest Victoria Secret, after all.... -
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