Big Data has changed the business and consumer landscape. It effects business operations, it can improve customer satisfaction and it can measure consumer behavior in almost any industry.
nce, did you know that automotive companies can predict automotive equipment failures with Big Data analysis of social media comments? Did you know that UPS leveraged Big Data intelligence from delivery vehicle sensors, which ultimately led them to be able to reduce fuel consumption by 8.4 million gallons? These are just two of many examples addressed in Big Data in Action. It’s truly fascinating what Big Data has done, and the growing potential it has for all of us.
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