Better Homes and Gardens
shared by UndefinedCreative on Nov 29
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Goal: Using the latest statistical data, compare and contrast BHG to other magazines in its category.
Challenge: Conveying the results of various marketing reports without inducing drowsiness.
Solut...
ion: Varying up the ways in which information was presented, using dynamic transitions to get around and keeping BHG and its competition color-coded for clarity.
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