Best Days and Times to Send Emails

WHAT ARE THE BEST DAYS AND TIMES TO SEND EMAILS? EMAIL BENCHMARKS AND DEFINITIONS 24 Average Open Rate Average Click Rate Average Purchase Rate 59.60% 18% 3.7% percentage of emails opened percentage of emails clicked percentage of emails that lead to purchase DAYS WHEN EMAILS HAVE HIGHEST PURCHASE RATE why not wednesday: steady open, click, and purchase rates manic monday: hungover or not, people are still online shopping shopping sunday: and on the 7th day there was online shopping Monday Tuesday Wednesday Thursday Friday Saturday Sunday BEST DAYS AND TIMES TO SEND EMAILS WEDNESDAY. Gam 8pm 9am I 4pm in 12pm sam EMONDAY 7pm 5pm Ēpm 8am = FRIDAY 3pm 4am 10pm Sam TUESDAY am1pmā 2am lam HOURS WHEN EMAILS HAVE HIGHEST PURCHASE RATE Spm - 6pm: communicate with your customers on their commute 8am - 1pm: from breakfast to lunch people are hungry for online shopping lam - 5am: minus insomniacs , everyone is asleep 12am lam 2am 3am 4am 5am Gam 7am 8am 9am 10am 11am 12pm 1pm 2pm 3pm 4pm 5pm 6pm 7pm 8pm 9pm 10pm 11pm *data based on eCommerce emails sent by Remarkety.com in 2014 & 2015 Remarkety THURSDAY wdg SATURDAY SUNDAY 10am