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Benefits Of Corporate Branding

What is Corporate Branding?

Corporate Branding is the practice of applying company's name to a product and using the vision and culture of the company explicitly as part of its unique selling proposition.



How It Helps Your Business:



Increases awareness about a product.

Creates brand recognition for that product.

Familiarizes consumers with the product.

Creates brand loyalty.



Success

Well directed Corporate Branding has made several companies very successful in creating high brand value with a positive image.



Coca Cola Brand Valuation

$66.67 bn - 2008

$68.73 bn - 2009

$70.45 bn - 2010

$73.75 bn - 2011



Stakeholders Involved In Corporate Branding



The Corporate Brand contributes to the images formed and held by all its stakeholders.

Employees

Customers

Investors

Partners

Regulators

Local Communities



What would you buy?



Can't wait to create your own brand? Don't know where to start?

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Benefits Of Corporate Branding

shared by infographicdesi... on Feb 07, 2012 in Business

Benefits Of Corporate Branding

shared by infographicdesi... on Feb 07, 2012 in Business

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Corporate Branding explained in the most visually appealing way. This infographic easily makes you understand about the benefits of corporate branding.
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