Beats by dr.dre Infographic

beats by dr.dre MFOGRAPHIO BEATS ELECTRONICS IS AN AMERICAN PRODUCER OF AUDIO PRODUCTS FOUNDED BY RAPPER AND HIP-HOP PRODUCER ANDRE "DR. DRE“ YOUNG AND INTERSCOPE-GEFFEN-A&M RECORDS CHAIRMAN JIMMY IOVINE. beats' POPULARITY WAS PRIMARILY INFLUENCED BY ITS MARKETING PRACTICES, CENTERED AROUND PRODUCT PLACEMENT AND BRANDING DEALS WITH CELEBRITIES. ON MAY 28, 2014, APPLE ANNOUNCED AT IT WOULD ACQUIRE beats FOR $3 BILLION IN A CASH AND STOCK DEAL. Dr. Dre and Beats cofounder Jimmy lovine, who has a net worth of $950 The Apple deal would increase Dre's net worth to million, will be joining Apple in executive roles. approximately S800 million, making him the richest rap star, according to Forbes. THE PREMIUM U.S. HEADPHONE MARKET IS CURRENTLY WORTH OVER A $1 BILLION A YEAR 59% OF HIGH-END HEADPHONES SOLD IN THE U.S. beats LOGO. BEAR THE THE INTRODUCTION OF Key Vendors : VARIOUS TECHNOLOGIES BOSE SUCH AS NOISE BEATS CANCELLATION, SRS WOW EFFECT, AND EXTRA BASS HAS RESULTED IN A HUGE BOSE SENNHEISER DEMAND FOR ADVANCED HEADPHONES WORLDWIDE. SENNHEISER ONE OF THE KEY TRENDS Skullcandy WITNESSED IN THE GLOBAL SKULLCANDY HEADPHONES MARKET IS THE INCREASE IN PARTNERSHIPS SONY SONY WITH MOBILE PHONE MANUFACTURERS. U.S. TEENS LOVE beats HEADPHONES THIS CHART RANKS THE PREFERRED HEADPHONE BRANDS BY AMERICAN TEENS.(% PLANNING TO PURCHASE NEXT) Spring 2013 Spring 2014 50% 46.1% 45.6% 40% 30% 25.3% 20% 21.9% 9.8% 1.2% 9.4% 10% 9,3% 6.2% 4.2% 3.3% 3.8% 1.8% 2.2% 0% Вeats by Apple Skullcandy Sony Bose JVC All others Dr.Dre SONY BOSE JVC beats by dr.dre and SOCIAL MEDIA LET'S NOT FORGET THE POWER SOCIAL MEDIA HAD IN CEMENTING BEATS INTO THE PUBLIC SPACE. beats by dr.dre beats by dr.dre ON YOUTUBE FANS GROWTH ON FACEBOOK THE FIVE-MINUTE FILM FEATURING FOOTBALLERS 1 NEYMAR, SUAREZ, GERMANY'S MARIO GOETZE, BY DAY NETHERLANDS' ROBIN VAN 7 PERSIE, MEXICO'S JAVIER BY WEEK "CHICHARITO" HERNANDEZ 31 BY MONTH AND OTHER PLAYERS WEARING beats HEADPHONES HAS BEEN VIEWED MORE THAN 31 23.454.000 TIMES "НEAR 'HEAR WHAT YOU WANT" b eats by dr.dre Sources Designed by: http://www.slate.com/articles/technology/technology/2013/09/ beats_by_dre_market_share_how_the_headphones_company_conquered_the_market.html http://www.socialbakers.com/facebook-pages/78986534109-beats-by-dre http://www.biography.com/people/dr-dre-507628#personal-life http://business.time.com/2014/01/16/beats-music-streaming-service-partners-with-att/ http://www.statista.com/chart/2227/preferred-headphone-brands-among-us-teens/ http://finance.yahoo.com/news/research-markets-global-av-headphones-141700571.html http://www.adweek.com/news/advertising-branding/beats-music-uses-sound-headphone-marketing- TECHINFOGRAPHICS.COM strategies-156896 http://theconversation.com/5-reasons-why-apple-has-bought-headphone-company-beats-by-dr-dre-26542 http://en.wikipedia.org/wiki/Beats_Electronics https://www.npd.com/wps/portal/npd/us/news/press-releases/premium-us-headphone-market- surpasses-%241-billion-in-2013-according-to-npd/ "INFOGRAPHIC DESIGN & DATA VISUALIZATION, EXPLAINED." +102 249 +17 072 +1979 7